Dolls Cot

Shoppers searched for this 368K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -22.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £90K a year.

Searches, last 12 months

368K

Growth, 90 days vs prior 90

-22.0%

Conversion, latest week

0.9%

Market size, estimated

£90Ka year

Peak month

December5.1× the quietest month

Top search term

baby doll bed44K searches a year

Listings sell for £26.84 on average, from £4.16 to £61.11. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £26.84 that is £3K to £7K a year per listing.

Average price

£26.84inside the $15 to $100 sweet spot

Price range

£4.16–£61.11

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

£3K–£7K

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

79% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 11.2% of listings are out of stock. The average listing ranks #132 within Nursery. It carries 297 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

82%

Out of stock, average day

11.2%

Average rank

#132in Nursery

Average rating

4.41 starsAmazon United Kingdom average 4.36 stars

Average reviews

297per listing

Listings tracked

38

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months