Dead Sea Salts for Bath
FailThe top 5 brands take 100% of clicks, so Dead Sea Salts for Bath is a Fail.
- Flapen Score
- 42 / 100Ranks 454 of 638 Baby Products niches · −5 vs the category median of 4742
- Market size
- £291K/yr176K searches / yr
- 90-day growth
- -23.7%search demand this quarter
- Competition
- 64%top-5 click share · 5 brands · 53 sellers
Flapen Score
Dead Sea Salts for Bath against its category
The dotted line is the Baby Products average. Past it, Dead Sea Salts for Bath is stronger. Inside it, weaker.
Market
The Dead Sea Salts for Bath market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dead Sea Salts for Bath 176K times last year and spent an estimated £291K. All 5 brands take every click. Demand peaks in Jan–Feb–Mar–Nov–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 19.5% of those searches ended in a purchase.
Shoppers searched for this 176K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 19.5% of those searches ended in a purchase. Searches in the last 90 days moved -23.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £291K a year.
- Searches, last 12 months
- 176K
- Growth, 90 days vs prior 90
- -23.7%
- Conversion, latest week
- 19.5%
- Market size, estimated
- £291Ka year
- Peak month
- December11.7× the quietest month
- Top search term
- oilatum bath48K searches a year
02 · Price
A sale here is worth £8.51.
Listings sell for £8.51 on average, from £2.34 to £21.26. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At £8.51 that is £13K to £17K a year per listing.
- Average price
- £8.51under the $15 to $100 sweet spot
- Price range
- £2.34–£21.26
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £13K–£17K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #53 within Health & Baby Care. It carries 2,008 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 88%
- Out of stock, average day
- 0.0%
- Average rank
- #53in Health & Baby Care
- Average rating
- 4.65 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,008per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 84 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 84 months
Products
Top Dead Sea Salts for Bath products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Westlab Dead Sea Salts 1kg - Soothe Dry Itchy Skin Suitable for Eczema Psoriasis Acne. Skin Conditions. 100% Natural Responsibly Sourced in Jordan for Maximum Mineral Content & Therapeutic Benefits
- Price
- £2.34
- Rating
- 4.7/5
- Reviews
- 7,098
- Age
- 17y ago

Oilatum Junior Gentle Head-to-Toe Wash Dry & Eczema-Prone Skin Gently Cleanses Hair Scalp & Body Suitable from Birth Everyday Use Fragrance & Soap Free Dermatologically Tested 1 x 300ml
- Price
- £5.10
- Rating
- 4.7/5
- Reviews
- 2,170
- Age
- 9y ago

Oilatum Emollient Bath Liquid for Eczema Psoriasis and Dry Skin Conditions Soothing Formula for Sensitive Skin Hydrating Relief for Itchy Irritated Skin 1 x 500ml
- Price
- £10.10
- Rating
- 4.7/5
- Reviews
- 1,768
- Age
- 17y ago

Oilatum Junior Bath Additive Eczema and Dry Skin Emollient Soothing and Hydrating Formula for Sensitive Itchy Skin Dermatologist Recommended Relief for Kids 1 x 300ml
- Price
- £5.99
- Rating
- 4.7/5
- Reviews
- 3,119
- Age
- 19y ago

Oilatum Moisture Rich Bath Soak For Dry Itchy Sensitive and Eczema-prone Skin Soothes Hydrates and Relieves Dryness Protects the Skin Suitable for Everyday Use 1 x 300ml
- Price
- £6.55
- Rating
- 4.6/5
- Reviews
- 1,881
- Age
- 16y ago
Trending
estimated 90-day click momentum
Oilatum Moisture Rich Bath Soak For Dry Itchy Sensitive and Eczema-prone Skin Soothes Hydrates and Relieves Dryness Protects the Skin Fragrance Free Suitable for Everyday Use 1 x 150ml
- Price
- £6.10
- Rating
- 4.6/5
- Reviews
- 1,881
- Age
- 15y ago

Oilatum Junior Sweet Dreamz Head to Toe Wash For Dry Sensitive and Eczema-Prone Skin Soothing and Hydrating Cleanser for Kids Dermatologist Recommended for Itchy and Irritated Skin 1 x 300ml
- Price
- £5.21
- Rating
- 4.7/5
- Reviews
- 258
- Age
- 2y ago

Oilatum Baby Naturally Nourishing Cream Enriched with Natural Oatmeal Provides Relief and Hydration for Up To 24 Hours For Dry Itchy and Eczema-Prone Skin Suitable to Use from Birth 1 x 350g
- Price
- £7.83
- Rating
- 4.5/5
- Reviews
- 156
- Age
- 1y ago

Westlab Dead Sea Salts 1kg - Soothe Dry Itchy Skin Suitable for Eczema Psoriasis Acne. Skin Conditions. 100% Natural Responsibly Sourced in Jordan for Maximum Mineral Content & Therapeutic Benefits
- Price
- £2.34
- Rating
- 4.7/5
- Reviews
- 7,098
- Age
- 17y ago

Oilatum Junior Gentle Head-to-Toe Wash Dry & Eczema-Prone Skin Gently Cleanses Hair Scalp & Body Suitable from Birth Everyday Use Fragrance & Soap Free Dermatologically Tested 1 x 300ml
- Price
- £5.10
- Rating
- 4.7/5
- Reviews
- 2,170
- Age
- 9y ago
Newest
by launch date
Oilatum Baby Naturally Nourishing Cream Enriched with Natural Oatmeal Provides Relief and Hydration for Up To 24 Hours For Dry Itchy and Eczema-Prone Skin Suitable to Use from Birth 1 x 350g
- Price
- £7.83
- Rating
- 4.5/5
- Reviews
- 156
- Age
- 1y ago

Pure Dead Sea Salt - Premium Bath Salts for Muscle Recovery and Relaxation Total Body Therapy Luxury Dead Sea Salts for Baths 5 Kg
- Price
- £13.18
- Rating
- 4.4/5
- Reviews
- 90
- Age
- 2y ago

Oilatum Junior Sweet Dreamz Head to Toe Wash For Dry Sensitive and Eczema-Prone Skin Soothing and Hydrating Cleanser for Kids Dermatologist Recommended for Itchy and Irritated Skin 1 x 300ml
- Price
- £5.21
- Rating
- 4.7/5
- Reviews
- 258
- Age
- 2y ago

Hexeal Dead Sea Salt 25kg 25kg Bag of Food Grade Coarse Dead Sea Salt for Soothing Baths Beauty & Cosmetics 100% Natural Salts for Bathing & Relaxation
- Price
- £21.26
- Rating
- 4.7/5
- Reviews
- 389
- Age
- 6y ago

Oilatum Junior Gentle Head-to-Toe Wash Dry & Eczema-Prone Skin Gently Cleanses Hair Scalp & Body Suitable from Birth Everyday Use Fragrance & Soap Free Dermatologically Tested 1 x 300ml
- Price
- £5.10
- Rating
- 4.7/5
- Reviews
- 2,170
- Age
- 9y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 falling
Sellers
53
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
64%
Top 20: 100%
Open market
0%
- Oilatum69%
- Westlab23%
- Hexeal4%
- The Intelligent Health2%
- E452%
Demand
Dead Sea Salts for Bath search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar, Nov, Dec · busiest ÷ quietest = 11.7×
Search terms
Top Dead Sea Salts for Bath search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- oilatum bath48K/yr
- dead sea salt30K/yr
- oilatum junior25K/yr
- dead sea salts for bath26K/yr
- oilatum bath emollient10K/yr
- oilatum baby8K/yr
- eczema bath4K/yr
- dermol 600 bath emollient3K/yr
- oilatum junior bath additive3K/yr
- eczema bath soak5K/yr
Reviews and returns
What reviews say buyers love and hate about Dead Sea Salts for Bath
We read the reviews and the return reasons for every product selling here.
“he had a big allergy to this one”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dead Sea Salts for Bath questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









