Dead Sea Salts for Bath
FailThe top 5 brands take 100% of clicks, so Dead Sea Salts for Bath is a Fail.
- Flapen Score
- 42 / 100Ranks 454 of 638 Baby Products niches · −5 vs the category median of 4742
- Market size
- £291K/yr176K searches / yr
- 90-day growth
- -23.7%search demand this quarter
- Competition
- 64%top-5 click share · 5 brands · 53 sellers
Flapen Score
Dead Sea Salts for Bath against its category
The dotted line is the Baby Products average. Past it, Dead Sea Salts for Bath is stronger. Inside it, weaker.
Market
The Dead Sea Salts for Bath market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dead Sea Salts for Bath 176K times last year and spent an estimated £291K. All 5 brands take every click. Demand peaks in Jan–Feb–Mar–Nov–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 19.5% of those searches ended in a purchase.
Shoppers searched for this 176K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 19.5% of those searches ended in a purchase. Searches in the last 90 days moved -23.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £291K a year.
- Searches, last 12 months
- 176K
- Growth, 90 days vs prior 90
- -23.7%
- Conversion, latest week
- 19.5%
- Market size, estimated
- £291Ka year
- Peak month
- December11.7× the quietest month
- Top search term
- oilatum bath48K searches a year
02 · Price
A sale here is worth £8.51.
Listings sell for £8.51 on average, from £2.34 to £21.26. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At £8.51 that is £13K to £17K a year per listing.
- Average price
- £8.51under the $15 to $100 sweet spot
- Price range
- £2.34–£21.26
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £13K–£17K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #53 within Health & Baby Care. It carries 2,008 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 88%
- Out of stock, average day
- 0.0%
- Average rank
- #53in Health & Baby Care
- Average rating
- 4.65 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,008per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 84 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 84 months
Products
Top Dead Sea Salts for Bath products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 falling
Sellers
53
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
0%
- Brand 169%
- Brand 223%
- Brand 34%
- Brand 42%
- Brand 52%
Demand
Dead Sea Salts for Bath search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar, Nov, Dec · busiest ÷ quietest = 11.7×
Search terms
Top Dead Sea Salts for Bath search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- oilatum bath48K/yr
- dead sea salt30K/yr
- oilatum junior25K/yr
- dead sea salts for bath26K/yr
- oilatum bath emollient10K/yr
- oilatum baby8K/yr
- eczema bath4K/yr
- dermol 600 bath emollient3K/yr
- oilatum junior bath additive3K/yr
- eczema bath soak5K/yr
Reviews and returns
What reviews say buyers love and hate about Dead Sea Salts for Bath
We read the reviews and the return reasons for every product selling here.
“he had a big allergy to this one”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dead Sea Salts for Bath questions
Answered from the same tracked data.









