cot bumper
Worth a lookShows a sweet-spot price point ($19.14 avg), but soft demand (-10.6% this quarter) keeps it on the watch list.
Avg price
Great£19.14avg listing price — sweet spot $15–$100
Price range
Great£8.20–£38.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Brand share
Good70%top-5 brand share — brands hold most of the demand
Review moat
Okay1,867.97avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.4%return rate — above 5% kills the launch gate
Market size
Okay£169K£169K/yr · 479K searches
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-10.6%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, cot bumper is a £169K/yr Amazon United Kingdom market (479K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Sep. Verdict: Worth a look — 50/100.
Data updated Jul 18, 2026 · scored weekly · How we score niches
cot bumper market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- £115K–£153K
- units × avg price
- Conversion rate
- 1.8%
- Avg BSR
- #81
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 73%
- Out of stock
- 15.4%
- Avg brand age
- 42 months
- Avg seller age
- 194 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
17 falling
Sellers
28
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
41%
Top 20: 89%
Open market
23%
- Vicloon21%
- AiRoya15%
- BreathableBaby12%
- Airwrap11%
- CHSG11%
- Babycurls8%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -10.6% search growth over the last 90 days.Peak months: Sep · busiest ÷ quietest = 1.6×
Top cot bumper search terms
- cot bumper168K/yr
- cot bumpers62K/yr
- cot bumpers for cot bed64K/yr
- breathable cot bumper17K/yr
- baby cot bumpers22K/yr
- cot bed bumper17K/yr
- cot bumper padded17K/yr
- mesh cot bumpers12K/yr
- padded cot bumper11K/yr
- cot protector bumper all round10K/yr
Top cot bumper products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Vicloon Cot Bumper 2Pcs Breathable Mesh Cot Liner Crib Rail Cover Baby Crib Bumper Baby Boys Girls Nursery Breathable Crib Bed Liner Bumper (White
Vicloon£13.344.0★1,604 rev
CHSG 2 Pcs Baby Cot Bumpers For Cot Bed Sizes 160 * 30cm And 340 * 30cm Breathable Design Cot Bumper Adjustable Anti-Bumper For Bedroom Crib Rail Cover Cot Bumpers
CHSG£16.803.8★100 rev
AiRoya Breathable Mesh Cot Bumper DoubleLayer Air Mesh Padding for 2Sided SolidEnd Cots BSEN16780 Certified Safe & NoEntanglement (Dino)
AiRoya£30.124.6★1,421 rev
Babycurls Breathable 4 Sided Mesh Cot Bed Liner Alternative for Baby Sleep Safety and Comfort - Compatible With 4 Sided Rail Cots - White
Babycurls£12.374.4★159 rev
AirflowBaby Essential 2mm Breathable Mesh Liner For Cots with 120x60cm or 140x70cm Mattress White 35cm Tall Style Covers 2 Sides Non-Padded Single Layer Cot Bumper Alternative Safety Tested
BreathableBaby£17.914.4★1,052 rev
Newest
by launch date
JORCEDI Soft Breathable Padded Bed Rail Cushion Set Decorative Headboard Padding for Infant Cot and Toddler Bed Stylish Bedroom Decor Cushion for Kids (E 100cm)
JORCEDI£14.070 rev
CHSG 2 Pcs Baby Cot Bumpers For Cot Bed Sizes 160 * 30cm And 340 * 30cm Breathable Design Cot Bumper Adjustable Anti-Bumper For Bedroom Crib Rail Cover Cot Bumpers
CHSG£16.80100 rev
Sageky- Breathable mesh baby bed rail pad - removable and machine washable - suitable for all seasons 3D breathable anti-collision newborn rail - adjustable baby mesh bed rail
Sageky£17.85128 rev
CHSG 2 Pcs Baby Cot Bumpers For Cot Bed Sizes 160 * 30cm And 340 * 30cm Breathable Design Cot Bumper Adjustable Anti-Bumper For Bedroom Crib Rail Cover Cot Bumpers
CHSG£14.96100 rev
Sour Lemon Breathable Mesh Liner For Cot Beds 2 PCS baby Crib surrounds Breathable Cot surrounds Cot surrounds for Cot Bed Baby Crib Encloses Anti Airflow 3D Mesh Lining
Sour Lemon£13.74194 rev
Trending
90-day click momentumSour Lemon Breathable Mesh Liner For Cot Beds 2 PCS baby Crib surrounds Breathable Cot surrounds Cot surrounds for Cot Bed Baby Crib Encloses Anti Airflow 3D Mesh Lining
Sour Lemon£13.744.1★
JORCEDI Soft Breathable Padded Bed Rail Cushion Set Decorative Headboard Padding for Infant Cot and Toddler Bed Stylish Bedroom Decor Cushion for Kids (E 100cm)
JORCEDI£14.070.0★
CHSG 2 Pcs Baby Cot Bumpers For Cot Bed Sizes 160 * 30cm And 340 * 30cm Breathable Design Cot Bumper Adjustable Anti-Bumper For Bedroom Crib Rail Cover Cot Bumpers
CHSG£16.803.8★
Airwrap 2 Sides Breathable Cot Liner - White
Airwrap£18.794.6★
AiRoya Premium 2-Sided Cot Bed Bumper Double Layers for Extra-Padding Ideal for Solid Ends Slatted Cots BS EN 16780 Safety Standard Compliance Breathable Safe Cot Liner (Grey)
AiRoya£27.584.6★
What buyers say about cot bumper
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality and easy to clean”
“Easy to use”
“Value for money”
“Fits cot bed perfectly”
“Better than expected”
“Sleep quality is great as Im no longer afraid of her falling off”
“The material is soft”
“It feels stable”
“Design & usability”
“Perfect for home and travel”
What buyers complain about
“still too thick to be seen through”
“No fit for purpose”
“Not safe at all doesn't grip to stay on my so”
“Garbage”
“different colour sent”
“its very expensive for what it is”
“also it just falls down”
“end up falling down from standing up it doesnt stop them from hitting the bars unfortunately :”
“However, it just does not work”
“Flimsey”
Top return reasons
Common questions
- Is cot bumper profitable to sell on Amazon United Kingdom?
- The niche generates £169K/yr across 33 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -10.6%. Flapen's verdict: Worth a look (50/100).
- How competitive is the cot bumper niche?
- 17 brands and 28 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 70% of demand.
- What do buyers complain about in cot bumper?
- Top complaints mined from reviews: Thickness, Size-Overall, Grip. The return rate is 3.4%.
- When does demand for cot bumper peak?
- Demand peaks in Sep; the busiest month runs 1.6× the quietest.
- What does it cost to enter the cot bumper niche?
- Listings span £8.20–£38.42; the average listing price is £19.14 (sweet spot $15–$100). The average incumbent carries 1,868 reviews — the moat a new listing must climb.