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Conotrane Cream

Fail

The top 5 brands take 100% of clicks, so Conotrane Cream is a Fail.

Flapen Score
44
44 / 100
Ranks 406 of 638 Baby Products niches · −3 vs the category median of 47
Market size
£142K/yr83K searches / yr
90-day growth
+20.5%search demand this quarter
Competition
80%top-5 click share · 4 brands · 75 sellers

Flapen Score

Conotrane Cream against its category

The dotted line is the Baby Products average. Past it, Conotrane Cream is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Conotrane Cream market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Conotrane Cream 83K times last year and spent an estimated £142K. All 4 brands take every click. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 13.4% of those searches ended in a purchase.

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.4% of those searches ended in a purchase. Searches in the last 90 days moved +20.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £142K a year.

Searches, last 12 months
83K
Growth, 90 days vs prior 90
+20.5%
Conversion, latest week
13.4%
Market size, estimated
£142Ka year
Peak month
January1.3× the quietest month
Top search term
drapolene cream37K searches a year

02 · Price

A sale here is worth £12.81.

Listings sell for £12.81 on average, from £5.14 to £26.38. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At £12.81 that is £10K to £13K a year per listing.

Average price
£12.81under the $15 to $100 sweet spot
Price range
£5.14–£26.38
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
750–1,000
Revenue per listing a year
£10K–£13K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

31% of listings pay for placement with sponsored ads. 54% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #56 within Health & Baby Care. It carries 1,856 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
31%
Prime listings
54%
Out of stock, average day
13.3%
Average rank
#56in Health & Baby Care
Average rating
4.68 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,856per listing
Listings tracked
13

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
66 months

Products

Top Conotrane Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

4 rising

Sellers

75

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Brand 194%
  • Brand 23%
  • Brand 32%
  • Brand 42%
  • Open — no brand owns it (0%)

Demand

Conotrane Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Black Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Conotrane Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • drapolene cream37K/yr
  • conotrane cream12K/yr
  • conotrane cream 500g tub8K/yr
  • drapolene cream for adults9K/yr
  • drapolene11K/yr
  • drapolene nappy rash cream3K/yr

Reviews and returns

What reviews say buyers love and hate about Conotrane Cream

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Allergies”
26%of negative reviews mention “Value For Money”
0.1%of orders come back
“tends to be pricier”
A buyer, on “Value For Money”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Conotrane Cream questions

Answered from the same tracked data.