Car Mat for Children

Shoppers searched for this 207K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £108K a year.

Searches, last 12 months

207K

Growth, 90 days vs prior 90

-22.5%

Conversion, latest week

3.8%

Market size, estimated

£108Ka year

Peak month

December3.5× the quietest month

Top search term

car rug28K searches a year

Listings sell for £13.90 on average, from £6.76 to £38.95. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £13.90 that is £1K to £3K a year per listing.

Average price

£13.90under the $15 to $100 sweet spot

Price range

£6.76–£38.95

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

93% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #176 within Nursery. It carries 1,071 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

88%

Out of stock, average day

10.5%

Average rank

#176in Nursery

Average rating

4.02 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,071per listing

Listings tracked

41

26 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

26

Successful launches

1Amazon's first-year sales bar

Average brand age

30 months