Calendula Cream
FailPrices span $2.35–$13.81, mostly outside the sweet spot, so Calendula Cream is a Fail.
- Flapen Score
- 41 / 100Ranks 478 of 638 Baby Products niches · −6 vs the category median of 4741
- Market size
- £70K/yr74K searches / yr
- 90-day growth
- -8.3%search demand this quarter
- Competition
- 70%top-5 click share · 12 brands · 46 sellers
Flapen Score
Calendula Cream against its category
The dotted line is the Baby Products average. Past it, Calendula Cream is stronger. Inside it, weaker.
Market
The Calendula Cream market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Calendula Cream 74K times last year and spent an estimated £70K. The top 5 brands take 77% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 11.8% of those searches ended in a purchase.
Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £70K a year.
- Searches, last 12 months
- 74K
- Growth, 90 days vs prior 90
- -8.3%
- Conversion, latest week
- 11.8%
- Market size, estimated
- £70Ka year
- Peak month
- October1.5× the quietest month
- Top search term
- calendula cream50K searches a year
02 · Price
A sale here is worth £8.02.
Listings sell for £8.02 on average, from £2.35 to £13.81. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At £8.02 that is £6K to £8K a year per listing.
- Average price
- £8.02under the $15 to $100 sweet spot
- Price range
- £2.35–£13.81
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £6K–£8K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #333 within Health & Baby Care. It carries 2,006 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 93%
- Out of stock, average day
- 0.0%
- Average rank
- #333in Health & Baby Care
- Average rating
- 4.52 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,006per listing
- Listings tracked
- 14
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Calendula Cream products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
12 rising
Sellers
46
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
19%
- Brand 139%
- Brand 217%
- Brand 38%
- Brand 47%
- Brand 57%
- Brand 65%
Demand
Calendula Cream search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Calendula Cream search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- calendula cream50K/yr
- calendula21K/yr
- nelsons calendula cream3K/yr
Reviews and returns
What reviews say buyers love and hate about Calendula Cream
We read the reviews and the return reasons for every product selling here.
“the cream caused massive irritation”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Calendula Cream questions
Answered from the same tracked data.









