Breastfeeding

Shoppers searched for this 540K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.0% of those searches ended in a purchase. Searches in the last 90 days moved -12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £687K a year.

Searches, last 12 months

540K

Growth, 90 days vs prior 90

-12.2%

Conversion, latest week

15.0%

Market size, estimated

£687Ka year

Peak month

August2.2× the quietest month

Top search term

breast pads284K searches a year

Listings sell for £8.49 on average, from £2.43 to £16.53. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 10,000 to 12,500 of them. At £8.49 that is £85K to £106K a year per listing.

Average price

£8.49under the $15 to $100 sweet spot

Price range

£2.43–£16.53

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

80K–100K

Units per listing a year

10,000–12,500

Revenue per listing a year

£85K–£106K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #74 within Nursing & Feeding. It carries 4,935 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#74in Nursing & Feeding

Average rating

4.45 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,935per listing

Listings tracked

14

The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months