Breast Milk Collector
MaybeAn estimated 0.7% of orders come back. But demand is soft, at +2.1% this quarter, so Breast Milk Collector is a Maybe.
- Flapen Score
- 51 / 100Top 33% of 638 Baby Products niches · +4 vs the category median of 4751
- Market size
- £127K/yr136K searches / yr
- 90-day growth
- +2.1%search demand this quarter
- Competition
- 62%top-5 click share · 12 brands · 21 sellers
Flapen Score
Breast Milk Collector against its category
The dotted line is the Baby Products average. Past it, Breast Milk Collector is stronger. Inside it, weaker.
Market
The Breast Milk Collector market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Breast Milk Collector 136K times last year and spent an estimated £127K. The top 5 brands take 78% of clicks. Demand peaks in Jul–Sep. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 8.0% of those searches ended in a purchase.
Shoppers searched for this 136K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved +2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £127K a year.
- Searches, last 12 months
- 136K
- Growth, 90 days vs prior 90
- +2.1%
- Conversion, latest week
- 8.0%
- Market size, estimated
- £127Ka year
- Peak month
- July3.1× the quietest month
- Top search term
- milk collector breastfeeding27K searches a year
02 · Price
A sale here is worth £11.57.
Listings sell for £11.57 on average, from £5.43 to £22.04. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £11.57 that is £3K to £6K a year per listing.
- Average price
- £11.57under the $15 to $100 sweet spot
- Price range
- £5.43–£22.04
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£6K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #34 within Nursing & Feeding. It carries 1,589 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 4.2%
- Average rank
- #34in Nursing & Feeding
- Average rating
- 4.28 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,589per listing
- Listings tracked
- 17
04 · Newcomers
3 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Breast Milk Collector products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Medela in-Bra Breast Milk Collector Leak-Proof Wearable Design with Flexible Plug Anatomic Shape Made Without BPA Easy to Clean & Dishwasher Safe 30 mL Capacity
- Price
- £9.53
- Rating
- 4.4/5
- Reviews
- 5,663
- Age
- 9mo ago
haakaa Petal Soft Silicone Milk CollectorDiscreet Leak-Protection Breast Milk Saver Reusable Breast Shells Milk Collection Cup for Breastfeeding with Cleaning Brush- 1PC
- Price
- £12.54
- Rating
- 4.5/5
- Reviews
- 837
- Age
- 11mo ago
Lictin Milk Collection Shells 2PCS Milk Collector 70ML Milk Catcher Silicone Breast Milk Collector Milk Savers for Breastfeeding with 10 Breast Milk Storage Bags(Silicone Storage Box)
- Price
- £11.87
- Rating
- 4.3/5
- Reviews
- 2,481
- Age
- 5y ago
Breast Milk Collector Breastfeeding Breast Shells Milk Collection Shells Milk Catchers Breastfeeding BPA Free Reusable Soft Silicone for Breastfeeding Wear Outdoors Reusable Breast Pads Maternity
- Price
- £7.99
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 8mo ago
Elvie Catch Breast Milk Collector Shells 2X Silicone Milk Collection Cups
- Price
- £16.40
- Rating
- 4.4/5
- Reviews
- 4,028
- Age
- 5y ago
Trending
estimated 90-day click momentumBreast Milk Collector Breastfeeding Breast Shells Milk Collection Shells Milk Catchers Breastfeeding BPA Free Reusable Soft Silicone for Breastfeeding Wear Outdoors Reusable Breast Pads Maternity
- Price
- £7.99
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 8mo ago
Lictin Milk Collection Shells 2PCS Milk Collector 60ML Milk Catcher Silicone Breast Milk Collector Milk Savers for Breastfeeding with 10 Breast Milk Storage Bags(Silicone Storage Box)
- Price
- £10.62
- Rating
- 4.4/5
- Reviews
- 4,066
- Age
- 7mo ago
Medela in-Bra Breast Milk Collector Leak-Proof Wearable Design with Flexible Plug Anatomic Shape Made Without BPA Easy to Clean & Dishwasher Safe 30 mL Capacity
- Price
- £9.53
- Rating
- 4.4/5
- Reviews
- 5,663
- Age
- 9mo ago
haakaa Petal Soft Silicone Milk CollectorDiscreet Leak-Protection Breast Milk Saver Reusable Breast Shells Milk Collection Cup for Breastfeeding with Cleaning Brush- 2PCS
- Price
- £18.96
- Rating
- 4.5/5
- Reviews
- 837
- Age
- 11mo ago
Momcozy Breast Milk Collector90ml Capacity Leak-Resistant Fit
- Price
- £22.04
- Rating
- 4.5/5
- Reviews
- 73
- Age
- 9mo ago
Newest
by launch date
Oiomniv Milk Collector 2PCS Milk Collection Shells Reusable Breast Shells Silicone Breastmilk Collection Cups Milk Saver BPA Free for Breastfeeding with 20 PCS Breastmilk Storage Bags 1 Storage Box
- Price
- £11.93
- Rating
- 4.3/5
- Reviews
- 71
- Age
- 6mo ago
Lictin Milk Collection Shells 2PCS Milk Collector 60ML Milk Catcher Silicone Breast Milk Collector Milk Savers for Breastfeeding with 10 Breast Milk Storage Bags(Silicone Storage Box)
- Price
- £10.62
- Rating
- 4.4/5
- Reviews
- 4,066
- Age
- 7mo ago
Breast Milk Collector Breastfeeding Breast Shells Milk Collection Shells Milk Catchers Breastfeeding BPA Free Reusable Soft Silicone for Breastfeeding Wear Outdoors Reusable Breast Pads Maternity
- Price
- £7.99
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 8mo ago
Momcozy Breast Milk Collector90ml Capacity Leak-Resistant Fit
- Price
- £22.04
- Rating
- 4.5/5
- Reviews
- 73
- Age
- 9mo ago
Medela in-Bra Breast Milk Collector Leak-Proof Wearable Design with Flexible Plug Anatomic Shape Made Without BPA Easy to Clean & Dishwasher Safe 30 mL Capacity
- Price
- £9.53
- Rating
- 4.4/5
- Reviews
- 5,663
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
21
Est. top-5 brand share
78%
Top 20: 100%
Est. top-5 click share
62%
Top 20: 100%
Open market
17%
- Medela27%
- haakaa21%
- Lictin15%
- Porwke8%
- Elvie7%
- Aolso6%
- Open — no brand owns it (6 brands, 17%)
Demand
Breast Milk Collector search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Sep · busiest ÷ quietest = 3.1×
Search terms
Top Breast Milk Collector search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- milk collector breastfeeding27K/yr
- breast milk collector34K/yr
- milk collector12K/yr
- breast milk collection cups9K/yr
- milk catchers breastfeeding10K/yr
- milk collection cups5K/yr
- breast shells milk collection4K/yr
- let down milk collector4K/yr
- breast shells7K/yr
- breastmilk collector3K/yr
Reviews and returns
What reviews say buyers love and hate about Breast Milk Collector
We read the reviews and the return reasons for every product selling here.
“Not leak proof”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Breast Milk Collector questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data