Black Rug
Black Rug shows a sweet-spot price point ($21.29 avg), but soft demand (-28.6% this quarter) keeps it on the watch list.
Flapen Score
Top 33% of 638 Baby Products niches · +4 vs the category median of 47
Is Black Rug profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Black Rug is a £78K/yr Amazon United Kingdom market (289K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Nov. Verdict: Worth a look — 51/100.
Black Rug: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -28.6% over the last 90 days and 1.3% of searches end in a purchase.
£78K
revenue / yr
Who owns the niche?
The top 5 brands hold 61% of demand, so 39% of the market is open.
39%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.
0/100
page quality · 39 products
Top Black Rug products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
XSIVOD Black Rugs for Living Room Ultra Soft Bedroom Rug Plush Floor Carpet Luxury Fluffy Shag Lounge Carpet for Nursery Kids Baby Room 80x160cm
- Price
- £19.82
- Rating
- 3.7/5
- Reviews
- 4,395
- Age
- 2y ago
XSIVOD Black Rugs for Living Room Ultra Soft Bedroom Floor Carpet Luxury Fluffy Shag Lounge Rug Ideal for Bedroom Nursery Kids Baby Room 120x160cm
- Price
- £22.24
- Rating
- 3.7/5
- Reviews
- 4,395
- Age
- 5y ago
FVVRAX 90x150cm Black Shaggy Rug Soft Fluffy Area Rug for Living Room & Bedroom Non-Slip Plush Carpet for Kids Nursery Dorm Machine Washable Large Floor Mat
- Price
- £17.30
- Rating
- 3.9/5
- Reviews
- 1,794
- Age
- 4y ago
ORINOVA Faux Rabbit Fur Rug Machine Washable Area Rugs Black Fur Rug for Living Room Fuzzy Rugs for Bedroom Teen Room Decor Small Sheepskin 60x90cm Rectangle Rugs
- Price
- £14.44
- Rating
- 4.3/5
- Reviews
- 2,285
- Age
- 1y ago
Sour Lemon Carpet Rugs Living Room Large 140x200 Grey Rug for Bedroom Washable Area Rugs Anti Slip Fluffy Rug Shaggy Cream Carpets Extra Large Rugs for Living Room Kids Room
- Price
- £39.87
- Rating
- 4.4/5
- Reviews
- 1,000
- Age
- 1y ago
Trending
90-day click momentum
Homaxy Rugs Living Room 60x100cm Soft Plush Wave Pattern Area Rug Non-Slip Washable Bedroom Carpet for Kids & Pets Modern Short Pile Rug for Home Decor Black
- Price
- £15.82
- Rating
- 4.3/5
- Reviews
- 32
- Age
- 7mo ago
BEIMO Soft Fluffy Rugs for Bedrooms 160x230cm Super Plush Shaggy Pure Color Area Rug Fluffy Faux Fur Carpets High Pile Rug Non Shedding Soft Rugs for Living Room Pure Black
- Price
- £20.42
- Rating
- 4.3/5
- Reviews
- 617
- Age
- 10mo ago
Homaxy Modern Rugs Carpet Living Room Soft Shaggy Non-Slip Non-Shedding Fluffy Washable Rug for Bedroom Hallway Easy Care Home Decor 120x160cm Black
- Price
- £23.48
- Rating
- 4.5/5
- Reviews
- 75
- Age
- 6mo ago
XSIVOD Soft Area Rugs for Living Room Fluffy Carpet Rugs for Bedroom Washable Non-slip Shaggy Rugs for Dorm Teens Room Decor Modern Indoor Carpets for Playroom Study Office 80x160 cm Black
- Price
- £20.42
- Rating
- 4.2/5
- Reviews
- 73
- Age
- 4mo ago
BEHOMHAZQ Rugs Living Room 60x100 cm : Grey Black Large Area Rug for Living Room - Ultra Soft Fluffy Shaggy Rugs for Bedroom - Indoor Nursery Floor Carpets for Kids Room Home Decor Anti-Slip Backing
- Price
- £10.23
- Rating
- 3.7/5
- Reviews
- 59
- Age
- 7mo ago
Newest
by launch dateXSIVOD Soft Area Rugs for Living Room Fluffy Carpet Rugs for Bedroom Washable Non-slip Shaggy Rugs for Dorm Teens Room Decor Modern Indoor Carpets for Playroom Study Office 80x160 cm Black
- Price
- £20.42
- Rating
- 4.2/5
- Reviews
- 73
- Age
- 4mo ago
Homaxy Modern Rugs Carpet Living Room Soft Shaggy Non-Slip Non-Shedding Fluffy Washable Rug for Bedroom Hallway Easy Care Home Decor 120x160cm Black
- Price
- £23.48
- Rating
- 4.5/5
- Reviews
- 75
- Age
- 6mo ago
Homaxy Rugs Living Room 60x100cm Soft Plush Wave Pattern Area Rug Non-Slip Washable Bedroom Carpet for Kids & Pets Modern Short Pile Rug for Home Decor Black
- Price
- £15.82
- Rating
- 4.3/5
- Reviews
- 32
- Age
- 7mo ago
BEHOMHAZQ Rugs Living Room 60x100 cm : Grey Black Large Area Rug for Living Room - Ultra Soft Fluffy Shaggy Rugs for Bedroom - Indoor Nursery Floor Carpets for Kids Room Home Decor Anti-Slip Backing
- Price
- £10.23
- Rating
- 3.7/5
- Reviews
- 59
- Age
- 7mo ago
BEIMO Soft Fluffy Rugs for Bedrooms 160x230cm Super Plush Shaggy Pure Color Area Rug Fluffy Faux Fur Carpets High Pile Rug Non Shedding Soft Rugs for Living Room Pure Black
- Price
- £20.42
- Rating
- 4.3/5
- Reviews
- 617
- Age
- 10mo ago
Competition: brands, sellers & click share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
Brands
24 flat
Sellers
30
Top-5 brand share
61%
Top 20: 97%
Top-5 click share
45%
Top 20: 84%
Open market
33%
- XSIVOD27%
- FVVRAX10%
- Homaxy10%
- ORINOVA8%
- Sour Lemon7%
- SOANNY6%
Black Rug demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov · busiest ÷ quietest = 2.0×
Top Black Rug search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- black rug142K/yr
- black rugs for living room46K/yr
- black carpet18K/yr
- black rugs20K/yr
- large black rug16K/yr
- black rugs for bedrooms15K/yr
- black fluffy rug11K/yr
- rug black6K/yr
- small black rug5K/yr
- black bedroom rug5K/yr
What reviews say buyers love and hate about Black Rug
What buyers mention most, as a share of all reviews.
What buyers love
95% of reviews“The quality of the rug seems pretty good”
“Value for money”
“Excellent fit”
“I love colour of rug”
“as advertised”
What buyers complain about
88% of reviews“Nothing like the description or photo”
“Scarily slippery”
“This is not a rug my quilt cover is thicker waste of money no good for anything”
“small”
“The quality is very cheap”
Black Rug return rate & reasons
Why buyers send it back, as a share of all return requests.
2.1%
Return rate
57%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Black Rug questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
