Black Rug
MaybeProducts sell for $21.29 on average, inside the sweet spot. But demand is soft, at -28.6% this quarter, so Black Rug is a Maybe.
- Flapen Score
- 51 / 100Top 33% of 638 Baby Products niches · +4 vs the category median of 4751
- Market size
- £78K/yr289K searches / yr
- 90-day growth
- -28.6%search demand this quarter
- Competition
- 45%top-5 click share · 24 brands · 30 sellers
Flapen Score
Black Rug against its category
The dotted line is the Baby Products average. Past it, Black Rug is stronger. Inside it, weaker.
Market
The Black Rug market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Black Rug 289K times last year and spent an estimated £78K. The top 5 brands take 61% of clicks. Demand peaks in Nov. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 289K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -28.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £78K a year.
- Searches, last 12 months
- 289K
- Growth, 90 days vs prior 90
- -28.6%
- Conversion, latest week
- 1.3%
- Market size, estimated
- £78Ka year
- Peak month
- November2.0× the quietest month
- Top search term
- black rug142K searches a year
02 · Price
A sale here is worth £21.29.
Listings sell for £21.29 on average, from £6.42 to £80.99. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £21.29 that is £0 to £2K a year per listing.
- Average price
- £21.29inside the $15 to $100 sweet spot
- Price range
- £6.42–£80.99
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 2.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #142 within Nursery. It carries 1,084 reviews at 4.19 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 87%
- Out of stock, average day
- 10.3%
- Average rank
- #142in Nursery
- Average rating
- 4.19 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,084per listing
- Listings tracked
- 39
04 · Newcomers
0 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 9
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Black Rug products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
XSIVOD Black Rugs for Living Room Ultra Soft Bedroom Rug Plush Floor Carpet Luxury Fluffy Shag Lounge Carpet for Nursery Kids Baby Room 80x160cm
- Price
- £19.82
- Rating
- 3.7/5
- Reviews
- 4,395
- Age
- 2y ago

XSIVOD Black Rugs for Living Room Ultra Soft Bedroom Floor Carpet Luxury Fluffy Shag Lounge Rug Ideal for Bedroom Nursery Kids Baby Room 120x160cm
- Price
- £22.24
- Rating
- 3.7/5
- Reviews
- 4,395
- Age
- 5y ago

FVVRAX 90x150cm Black Shaggy Rug Soft Fluffy Area Rug for Living Room & Bedroom Non-Slip Plush Carpet for Kids Nursery Dorm Machine Washable Large Floor Mat
- Price
- £17.30
- Rating
- 3.9/5
- Reviews
- 1,794
- Age
- 4y ago

ORINOVA Faux Rabbit Fur Rug Machine Washable Area Rugs Black Fur Rug for Living Room Fuzzy Rugs for Bedroom Teen Room Decor Small Sheepskin 60x90cm Rectangle Rugs
- Price
- £14.44
- Rating
- 4.3/5
- Reviews
- 2,285
- Age
- 1y ago

Sour Lemon Carpet Rugs Living Room Large 140x200 Grey Rug for Bedroom Washable Area Rugs Anti Slip Fluffy Rug Shaggy Cream Carpets Extra Large Rugs for Living Room Kids Room
- Price
- £39.87
- Rating
- 4.4/5
- Reviews
- 1,000
- Age
- 1y ago
Trending
estimated 90-day click momentum
Homaxy Rugs Living Room 60x100cm Soft Plush Wave Pattern Area Rug Non-Slip Washable Bedroom Carpet for Kids & Pets Modern Short Pile Rug for Home Decor Black
- Price
- £15.82
- Rating
- 4.3/5
- Reviews
- 32
- Age
- 7mo ago

BEIMO Soft Fluffy Rugs for Bedrooms 160x230cm Super Plush Shaggy Pure Color Area Rug Fluffy Faux Fur Carpets High Pile Rug Non Shedding Soft Rugs for Living Room Pure Black
- Price
- £20.42
- Rating
- 4.3/5
- Reviews
- 617
- Age
- 10mo ago

Homaxy Modern Rugs Carpet Living Room Soft Shaggy Non-Slip Non-Shedding Fluffy Washable Rug for Bedroom Hallway Easy Care Home Decor 120x160cm Black
- Price
- £23.48
- Rating
- 4.5/5
- Reviews
- 75
- Age
- 6mo ago

XSIVOD Soft Area Rugs for Living Room Fluffy Carpet Rugs for Bedroom Washable Non-slip Shaggy Rugs for Dorm Teens Room Decor Modern Indoor Carpets for Playroom Study Office 80x160 cm Black
- Price
- £20.42
- Rating
- 4.2/5
- Reviews
- 73
- Age
- 4mo ago

BEHOMHAZQ Rugs Living Room 60x100 cm : Grey Black Large Area Rug for Living Room - Ultra Soft Fluffy Shaggy Rugs for Bedroom - Indoor Nursery Floor Carpets for Kids Room Home Decor Anti-Slip Backing
- Price
- £10.23
- Rating
- 3.7/5
- Reviews
- 59
- Age
- 7mo ago
Newest
by launch date
XSIVOD Soft Area Rugs for Living Room Fluffy Carpet Rugs for Bedroom Washable Non-slip Shaggy Rugs for Dorm Teens Room Decor Modern Indoor Carpets for Playroom Study Office 80x160 cm Black
- Price
- £20.42
- Rating
- 4.2/5
- Reviews
- 73
- Age
- 4mo ago

Homaxy Modern Rugs Carpet Living Room Soft Shaggy Non-Slip Non-Shedding Fluffy Washable Rug for Bedroom Hallway Easy Care Home Decor 120x160cm Black
- Price
- £23.48
- Rating
- 4.5/5
- Reviews
- 75
- Age
- 6mo ago

Homaxy Rugs Living Room 60x100cm Soft Plush Wave Pattern Area Rug Non-Slip Washable Bedroom Carpet for Kids & Pets Modern Short Pile Rug for Home Decor Black
- Price
- £15.82
- Rating
- 4.3/5
- Reviews
- 32
- Age
- 7mo ago

BEHOMHAZQ Rugs Living Room 60x100 cm : Grey Black Large Area Rug for Living Room - Ultra Soft Fluffy Shaggy Rugs for Bedroom - Indoor Nursery Floor Carpets for Kids Room Home Decor Anti-Slip Backing
- Price
- £10.23
- Rating
- 3.7/5
- Reviews
- 59
- Age
- 7mo ago

BEIMO Soft Fluffy Rugs for Bedrooms 160x230cm Super Plush Shaggy Pure Color Area Rug Fluffy Faux Fur Carpets High Pile Rug Non Shedding Soft Rugs for Living Room Pure Black
- Price
- £20.42
- Rating
- 4.3/5
- Reviews
- 617
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
24 flat
Sellers
30
Est. top-5 brand share
61%
Top 20: 97%
Est. top-5 click share
45%
Top 20: 84%
Open market
33%
- XSIVOD27%
- FVVRAX10%
- Homaxy10%
- ORINOVA8%
- Sour Lemon7%
- SOANNY6%
Demand
Black Rug search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 2.0×
Search terms
Top Black Rug search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- black rug142K/yr
- black rugs for living room46K/yr
- black carpet18K/yr
- black rugs20K/yr
- large black rug16K/yr
- black rugs for bedrooms15K/yr
- black fluffy rug11K/yr
- rug black6K/yr
- small black rug5K/yr
- black bedroom rug5K/yr
Reviews and returns
What reviews say buyers love and hate about Black Rug
We read the reviews and the return reasons for every product selling here.
“Nothing like the description or photo”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Rug questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









