Biodegradable Baby Wipes

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 16.0% of those searches ended in a purchase. Searches in the last 90 days moved +7.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £190K a year.

Searches, last 12 months

140K

Growth, 90 days vs prior 90

+7.9%

Conversion, latest week

16.0%

Market size, estimated

£190Ka year

Peak month

July2.2× the quietest month

Top search term

pura wipes26K searches a year

Listings sell for £8.46 on average, from £0.78 to £33.46. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At £8.46 that is £6K to £8K a year per listing.

Average price

£8.46under the $15 to $100 sweet spot

Price range

£0.78–£33.46

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

750–1,000

Revenue per listing a year

£6K–£8K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13 within Health & Baby Care. It carries 4,256 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#13in Health & Baby Care

Average rating

4.48 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,256per listing

Listings tracked

37

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

53 months