Baby Wash

Shoppers searched for this 382K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.5% of those searches ended in a purchase. Searches in the last 90 days moved +0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £188K a year.

Searches, last 12 months

382K

Growth, 90 days vs prior 90

+0.8%

Conversion, latest week

13.5%

Market size, estimated

£188Ka year

Peak month

January1.6× the quietest month

Top search term

baby wash90K searches a year

Listings sell for £3.64 on average, from £1.74 to £9.90. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,500 to 3,000 of them. At £3.64 that is £9K to £11K a year per listing.

Average price

£3.64under the $15 to $100 sweet spot

Price range

£1.74–£9.90

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

2,500–3,000

Revenue per listing a year

£9K–£11K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

42% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #19 within Health & Baby Care. It carries 2,299 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

42%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#19in Health & Baby Care

Average rating

4.73 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,299per listing

Listings tracked

12

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

61 months