Baby Moisturiser

Shoppers searched for this 242K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +22.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £92K a year.

Searches, last 12 months

242K

Growth, 90 days vs prior 90

+22.9%

Conversion, latest week

5.4%

Market size, estimated

£92Ka year

Peak month

March2.0× the quietest month

Top search term

baby lotion88K searches a year

Listings sell for £6.99 on average, from £1.15 to £20.04. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At £6.99 that is £7K to £9K a year per listing.

Average price

£6.99under the $15 to $100 sweet spot

Price range

£1.15–£20.04

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

1,000–1,250

Revenue per listing a year

£7K–£9K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

43% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #286 within Health & Baby Care. It carries 2,826 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

43%

Prime listings

71%

Out of stock, average day

3.6%

Average rank

#286in Health & Baby Care

Average rating

4.60 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,826per listing

Listings tracked

21

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

65 months