Baby Books 0-6 Months

Shoppers searched for this 172K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £55K a year.

Searches, last 12 months

172K

Growth, 90 days vs prior 90

+5.7%

Conversion, latest week

4.0%

Market size, estimated

£55Ka year

Peak month

December3.4× the quietest month

Top search term

sensory books for babies35K searches a year

Listings sell for £7.91 on average, from £4.68 to £15.73. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £7.91 that is £2K to £4K a year per listing.

Average price

£7.91under the $15 to $100 sweet spot

Price range

£4.68–£15.73

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

£2K–£4K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #149 within Activity & Entertainment. It carries 2,573 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

3.2%

Average rank

#149in Activity & Entertainment

Average rating

4.57 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,573per listing

Listings tracked

20

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months