Is type 2 charging cable profitable to sell on Amazon United Kingdom?

The niche generates £261K/yr across 25 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -1.3%. Flapen's verdict: Skip it (40/100).

How competitive is the type 2 charging cable niche?

12 brands and 22 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 89% of demand.

What do buyers complain about in type 2 charging cable?

Top complaints mined from reviews: Charging, Heating, Socket/Port/Plug. The return rate is 4.5%.

When does demand for type 2 charging cable peak?

Demand is steady year-round — the busiest month runs 1.3× the quietest.

What does it cost to enter the type 2 charging cable niche?

Listings span £45.01–£113.44; the average listing price is £81.37 (sweet spot $15–$100). The average incumbent carries 236 reviews — the moat a new listing must climb.

type 2 charging cable

Skip it

Soft demand (-1.3% this quarter) — this niche doesn't clear our bar today.

Review moat

Great236.28

avg incumbent reviews — the moat a new listing must climb

Avg price

Great£81.37

avg listing price — sweet spot $15–$100

Price range

Great£45.01–£113.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay£261K

£261K/yr · 170K searches

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Returns

Okay4.5%

return rate — above 5% kills the launch gate

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Growth

Bad-1.3%

90-day search growth — must beat 0% to launch

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Signals High Price

According to Flapen's Amazon United Kingdom niche tracking, type 2 charging cable is a £261K/yr Amazon United Kingdom market (170K searches/yr). The top 5 brands hold 89% of demand. Verdict: Skip it — 40/100.

Data updated Jul 18, 2026 · scored weekly · How we score niches

type 2 charging cable market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: £244K–£325K; units × avg price
Conversion rate: 1.9%
Avg BSR: #34
Page quality: 0%
Prime: 96%
Sponsored: 88%
Out of stock: 6.2%
Avg brand age: 25 months
Avg seller age: 195 days

Competition & brand share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

62%

Top 20: 95%

Open market

bokman35%
EzGoGo24%
GONEO21%
RTSKY5%
Spark Drive4%
Ratio Electric3%
Open — no brand owns it (6 brands, 8%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -1.3% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.3×

Open Trend

Top type 2 charging cable search terms

ev charging cable40K/yr -4.5%1.3% conv.
type 2 charging cable42K/yr -14.8%2.0% conv.
car charging cable15K/yr -7.9%1.0% conv.
type 2 ev charging cable11K/yr +22.7%1.8% conv.
ev charger cable9K/yr +30.6%1.8% conv.
ev cable8K/yr +12.0%1.1% conv.
ev charging cable type 25K/yr +0.9%1.7% conv.
car charger cable5K/yr -0.2%0.8% conv.
type 2 to type 2 ev charging cable4K/yr +10.2%2.9% conv.
10m ev charging cable type 25K/yr +20.7%2.9% conv.

All search terms

Top type 2 charging cable products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

bokman Type 2 EV Charging Cable Mode 3 / 32A / 7.2KW / 1 Phase / 5 Meter Electric Vehicle Car Plug-in Hybrid Type 2 to Type 2 Fast Charging Cable

bokman£66.194.7★261 rev

GONEO Type 2 EV Charging Cable 7.2kW/5M/32A/1-Phase Mode 3 For EV/PHEV

GONEO£57.914.5★170 rev

Ezgogo EzGoGo Type 2 Charging Cable 32A / 22kW / 3 Phase / 5 Meter/Mode 3 Type 2 to Type 2 EV Charging Cable Facilitates Fast Charging for Electric Vehicles

EzGoGo£75.064.6★287 rev

bokman Type 2 EV Charging Cable Mode 3 / 32A / 22KW / 3 Phase / 5 Meter Electric Vehicle Car Plug-in Hybrid Type 2 to Type 2 Fast Charging Cable

bokman£79.274.4★802 rev

Spark Drive EV Charging Cable Type 2 to Type 2-32A | 7.2kW | Single Phase | 5/7/10m | Facilitates Fast Charging(5 Meter)

Spark Drive£45.015.0★2 rev

Newest

by launch date

EV Charger Type 2 to 3 Pin Plug 10M | Ampwerk 2.3kW 10A Portable EV Charger Cable IP65 | 8-Hour Timer & Safety Protection | Carry Bag Included | Designed by Ampwerk in the UK

Ampwerk£109.8341 rev

9mo ago

VDLPOWEREU EV Charger Cable Type 2 to 3 Pin Plug Electric Car Charger 3kW [6/8/10/13A] Type 2 Charging Cable 3 Pin EV Charger IP65 Advanced Protection Suitable for EVs & PHEVs

VDLPOWEREU£73.5278 rev

10mo ago

Waveloso Type 2 EV Charging Cable 7.2KW | 32A | 5 Metre | 3 Phase | Mode 3 Type 2 Charging Cable Fast Electric Vehicle Car Plug-in Hybrid/EVs for Model S/X/Y/3 ID.3-5 E-Tron e-208 Zoe

Generic£47.803 rev

11mo ago

EzGoGo EV Charger 3 Pin Plug 32.81Ft/10M Type 2 Charging Cable 3kW [6/8/10/13A] Electric Car Charger IP65 Advanced Protection car charging cable Suitable for EVs & PHEVs

EzGoGo£99.59344 rev

1y ago

RTSKY Type 2 EV Charging Cable 32A / 230V / 7KW / 1 Phase / 5 Meter Type 2 to Type 2 Fast Charging Cable for Electric Vehicles and Plug-in Hybrids

RTSKY£59.726 rev

1y ago

What buyers say about type 2 charging cable

What buyers praise and complain about, mined from review topics.

What buyers love

Charging33%

“Charges well”

Quality-Overall22%

“Great build quality”

Ease Of Use9%

“Easy to use”

Value For Money8%

“Excellent value for money”

Advertised Vs Actual Product8%

“It works as expected”

Strength2%

“The control box feels robust”

Efficiency2%

“Works flawlessly”

Durability2%

“Feels robust and durable”

Socket/Port/Plug1%

“Its very easy to use plug it in turn it on and thats it”

Portability1%

“Great, easy to use and fab carry bag”

What buyers complain about

Charging33%

“not once it is charging”

Heating7%

“it has poor thermal management”

Socket/Port/Plug6%

“would sometimes burn out the plug socket”

Durability6%

“Didn't last a year”

Value For Money4%

“Could be a cheaper option”

Quality-Overall3%

“Do not buy this produce - utterly overpriced”

Amplification3%

“set it to 10 amps max as the 13 amp setting should not be used often or for long periods”

Functionality-Overall3%

“Rubbish, Impossible to select and use menu and only sets star time,but not finish time”

Size-Overall3%

“Not fit for purpose”

Compatibility-Overall2%

“which suggests an internal fault rather than a compatibility issue”

Top return reasons

Charging40%

Compatibility-Overall13%

Functionality-Overall10%

Size-Overall9%

Defective Material/Parts4%

Connectivity-Overall4%

Socket/Port/Plug3%

Heating2%

Add-Ons/Attachments2%

Advertised Vs Actual Product2%

Common questions

Is type 2 charging cable profitable to sell on Amazon United Kingdom?: The niche generates £261K/yr across 25 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -1.3%. Flapen's verdict: Skip it (40/100).
How competitive is the type 2 charging cable niche?: 12 brands and 22 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in type 2 charging cable?: Top complaints mined from reviews: Charging, Heating, Socket/Port/Plug. The return rate is 4.5%.
When does demand for type 2 charging cable peak?: Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the type 2 charging cable niche?: Listings span £45.01–£113.44; the average listing price is £81.37 (sweet spot $15–$100). The average incumbent carries 236 reviews — the moat a new listing must climb.