12v Water Pump
Pass12v Water Pump scores 66 out of 100, a Pass. Shoppers spend an estimated $149K a year here, search demand grew +67.3% this quarter, and an estimated 2.3% of orders come back.
- Flapen Score
- 66 / 100Top 3% of 811 Automotive niches · +17 vs the category median of 4966
- Market size
- £149K/yr187K searches / yr
- 90-day growth
- +67.3%search demand this quarter
- Competition
- 36%top-5 click share · 27 brands · 77 sellers
Flapen Score
12v Water Pump against its category
The dotted line is the Automotive average. Past it, 12v Water Pump is stronger. Inside it, weaker.
Market
The 12v Water Pump market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for 12v Water Pump 187K times last year and spent an estimated £149K. The top 5 brands take 65% of clicks. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 66 out of 100, a Pass.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 187K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +67.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £149K a year.
- Searches, last 12 months
- 187K
- Growth, 90 days vs prior 90
- +67.3%
- Conversion, latest week
- 2.5%
- Market size, estimated
- £149Ka year
- Peak month
- May3.8× the quietest month
- Top search term
- 12v water pump47K searches a year
02 · Price
A sale here is worth £31.68.
Listings sell for £31.68 on average, from £8.27 to £98.84. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £31.68 that is £3K to £8K a year per listing.
- Average price
- £31.68inside the $15 to $100 sweet spot
- Price range
- £8.27–£98.84
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £3K–£8K
- Returns
- 2.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
70% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #120 within Car Parts. It carries 408 reviews at 4.19 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 83%
- Out of stock, average day
- 5.0%
- Average rank
- #120in Car Parts
- Average rating
- 4.19 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 408per listing
- Listings tracked
- 47
04 · Newcomers
2 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top 12v Water Pump products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 36% of clicks. An open shelf where new products get seen.
Brands
27 falling
Sellers
77
Top-5 brand share
65%
Top 20: 96%
Top-5 click share
36%
Top 20: 78%
Open market
31%
- Brand 126%
- Brand 214%
- Brand 312%
- Brand 47%
- Brand 55%
- Brand 64%
Demand
12v Water Pump search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 3.8×
Search terms
Top 12v Water Pump search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 12v water pump47K/yr
- whale water pump for caravan35K/yr
- water pump 12v17K/yr
- 12v submersible water pump11K/yr
- 12v pump13K/yr
- whale caravan water pump8K/yr
- 12v water pump campervan8K/yr
- whale water pump7K/yr
- 12 volt water pump6K/yr
- 12v submersible pump5K/yr
Reviews and returns
What reviews say buyers love and hate about 12v Water Pump
We read the reviews and the return reasons for every product selling here.
“then broke after a couple of uses”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 12v Water Pump questions
Answered from the same tracked data.