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Trespass

Fail

Demand is soft, at -81.4% this quarter, so Trespass is a Fail.

Flapen Score
39
39 / 100
Ranks 684 of 811 Automotive niches · −10 vs the category median of 49
Market size
£21K/yr93K searches / yr
90-day growth
-81.4%search demand this quarter
Competition
53%top-5 click share · 19 brands · 41 sellers

Flapen Score

Trespass against its category

The dotted line is the Automotive average. Past it, Trespass is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Trespass market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Trespass 93K times last year and spent an estimated £21K. The top 5 brands take 57% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -81.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £21K a year.

Searches, last 12 months
93K
Growth, 90 days vs prior 90
-81.4%
Conversion, latest week
2.8%
Market size, estimated
£21Ka year
Peak month
November7.4× the quietest month
Top search term
balaclava women45K searches a year

02 · Price

A sale here is worth £8.18.

Listings sell for £8.18 on average, from £2.74 to £15.28. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £8.18 that is £0 to £818 a year per listing.

Average price
£8.18under the $15 to $100 sweet spot
Price range
£2.74–£15.28
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£818
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.4% of listings are out of stock. The average listing ranks #284 within Motorbike Accessories & Parts. It carries 7,008 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
16.4%
Average rank
#284in Motorbike Accessories & Parts
Average rating
4.32 starsAmazon United Kingdom average 4.36 stars
Average reviews
7,008per listing
Listings tracked
24

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Trespass products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 rising

Sellers

41

Top-5 brand share

57%

Top 20: 100%

Top-5 click share

53%

Top 20: 96%

Open market

37%

  • Brand 119%
  • Brand 215%
  • Brand 310%
  • Brand 48%
  • Brand 56%
  • Brand 66%

Demand

Trespass search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 7.4×

Search terms

Top Trespass search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • balaclava women45K/yr
  • knitted balaclava7K/yr
  • womens balaclava15K/yr
  • womens balaclavas5K/yr
  • ladies balaclava7K/yr
  • hooded snood6K/yr
  • knitted hood9K/yr

Reviews and returns

What reviews say buyers love and hate about Trespass

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Warmth”
28%of negative reviews mention “Size-Overall”
1.3%of orders come back
“Size up mine was too small”
A buyer, on “Size-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Trespass questions

Answered from the same tracked data.