touch-up paints for vehicles
Skip itPrices mostly outside the sweet spot ($4.29–$16.00) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Growth
Good+25.4%90-day search growth — must beat 0% to launch
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,536.88avg incumbent reviews — the moat a new listing must climb
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Market size
Okay£103K£103K/yr · 325K searches
Avg price
Bad£7.61avg listing price — sweet spot $15–$100
Price range
Bad£4.29–£16.00cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, touch-up paints for vehicles is a £103K/yr Amazon United Kingdom market (325K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Aug. Verdict: Skip it — 48/100.
Data updated Jul 18, 2026 · scored weekly · How we score niches
touch-up paints for vehicles market data
- Units sold / yr
- 5K–6K
- avg 500–750/product
- Revenue / yr
- £38K–£46K
- units × avg price
- Conversion rate
- 4.2%
- Avg BSR
- #0
- Page quality
- 0%
- Prime
- 59%
- Sponsored
- 65%
- Out of stock
- 0.0%
- Avg brand age
- 37 months
- Avg seller age
- 185 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
9 rising
Sellers
11
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
5%
- Xtremeauto37%
- Tailored Paint20%
- flintronic14%
- Flaconi12%
- Paintnuts6%
- Penriter6%
- Open — no brand owns it (3 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +25.4% search growth over the last 90 days.Peak months: Aug · busiest ÷ quietest = 2.2×
Top touch-up paints for vehicles search terms
- car touch up paint by registration54K/yr
- touch up paint for cars48K/yr
- car paint36K/yr
- car paint pen23K/yr
- car touch up paint30K/yr
- car touch up paint by reg12K/yr
- car paint touch up27K/yr
- touch up paint17K/yr
- car touch up paint pen16K/yr
- touch-up paints for vehicles12K/yr
Top touch-up paints for vehicles products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Xtremeauto [Perfect Match Car Touch Up Paint by Registration Custom Colour Match 2-in-1 Paint Pen & Brush Scratch Remover for Vehicles Easy to Apply
Xtremeauto£8.304.0★7,345 rev
Mixed by Reg Registration Plate Car Touch Up Paint All In 1 Formula Perfect Colour Match Car Paint Check
Tailored Paint£7.144.2★1,850 rev
Xtremeauto Touch Up Paint Mixed By Car Registration Reg Mixed To Match Car Paint Perfect Match 30ml Bottle Customised Product (Touch Up)
Xtremeauto£6.964.1★2,720 rev
Mixed by Reg Registration Plate Car Touch Up Paint All In 1 Formula Perfect Colour Match Car Paint Check
Tailored Paint£6.954.2★4,262 rev
flintronic Car Touch Up Paint Pen 12ml Car Scratch Repair Pen Scratch and Chip Repair for Cars Quick and Easy Solution car-scratch Remover Pens for Vehicles Rim Automotive Scratches (White)
flintronic£4.294.1★554 rev
Newest
by launch date
Auto Aerosol 400ml Aerosol Touch Up Paint Mixed by Reg Registration Plate Car Scratch Repair Kit for All Models - Exact Match Guarantee
Auto Aerosol & Paints£16.004 rev
Custom Paint by Registration Number - 20ml Precision Scratch Repair with Needle & Brush - UK Mixed Automotive Pen (Paint Only)
SCOOBYS PAINTS BACK IN THE MIX£8.0153 rev
flintronic Car Touch Up Paint Pen 12ml Car Scratch Repair Pen Scratch and Chip Repair for Cars Quick and Easy Solution car-scratch Remover Pens for Vehicles Rim Automotive Scratches (White)
flintronic£4.29554 rev
flintronic Car Touch Up Paint Pen 12ml Car Scratch Repair Pen Scratch and Chip Repair for Cars Quick and Easy Solution car-scratch Remover Pens for Vehicles Rim Automotive Scratches (Black)
flintronic£4.29554 rev
Flaconi Car Paint Pen Automotive Painting Pens Scratch Repair Pen Car Touch Up Paint Pen Automotive Tools Suitable for General Models Sedans Cars Trucks SUVs RVs Trailers and Commercial(Black)
Flaconi£6.23327 rev
Trending
90-day click momentumAuto Aerosol 400ml Aerosol Touch Up Paint Mixed by Reg Registration Plate Car Scratch Repair Kit for All Models - Exact Match Guarantee
Auto Aerosol & Paints£16.004.7★
flintronic Car Touch Up Paint Pen 12ml Car Scratch Repair Pen Scratch and Chip Repair for Cars Quick and Easy Solution car-scratch Remover Pens for Vehicles Rim Automotive Scratches (White)
flintronic£4.294.1★
flintronic Car Touch Up Paint Pen 12ml Car Scratch Repair Pen Scratch and Chip Repair for Cars Quick and Easy Solution car-scratch Remover Pens for Vehicles Rim Automotive Scratches (Black)
flintronic£4.294.1★
Flaconi Car Paint Pen Automotive Painting Pens Scratch Repair Pen Car Touch Up Paint Pen Automotive Tools Suitable for General Models Sedans Cars Trucks SUVs RVs Trailers and Commercial(Black)
Flaconi£6.233.9★
Mixed by Reg Registration Plate Car Touch Up Paint All In 1 Formula Perfect Colour Match Car Paint Check
Tailored Paint£7.144.2★
What buyers say about touch-up paints for vehicles
What buyers praise and complain about, mined from review topics.What buyers love
“colour match is perfect”
“Paint was a very good match”
“Excellent Product”
“Does job”
“Good price”
“Easy to use”
“I found it to help with my minor scratches I had on my van overall pretty good”
“it's fixed my marriage as well”
“Good paint with accurate colour”
“Perfect match great stuff”
What buyers complain about
“Too dark”
“Paint touch up”
“The brush supplied is poor quality”
“Ways of money”
“Bit awkward to use”
“A bit too small”
“It was Leaking”
“Seems to be a good product spoilt by teh laco of instructions”
“Not a match”
“The paint is, of necessity I guess, fairly thin”
Top return reasons
Common questions
- Is touch-up paints for vehicles profitable to sell on Amazon United Kingdom?
- The niche generates £103K/yr across 17 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +25.4%. Flapen's verdict: Skip it (48/100).
- How competitive is the touch-up paints for vehicles niche?
- 9 brands and 11 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in touch-up paints for vehicles?
- Top complaints mined from reviews: Color, Paint Quality, Quality-Overall. The return rate is 0.1%.
- When does demand for touch-up paints for vehicles peak?
- Demand peaks in Aug; the busiest month runs 2.2× the quietest.
- What does it cost to enter the touch-up paints for vehicles niche?
- Listings span £4.29–£16.00; the average listing price is £7.61 (sweet spot $15–$100). The average incumbent carries 1,537 reviews — the moat a new listing must climb.