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Tesla Model Y Floor Mats

a small market ($37K/yr) — Tesla Model Y Floor Mats doesn't clear our bar today.

Flapen Score

34
Skip it

Ranks 768 of 811 Automotive niches · −15 vs the category median of 49

Market size 9Growth 13Conversion 23Competition 29Returns 80Price range 58Avg price 80Brand share 24Review moat 88Quality gap 27
This niche Category average · 811 niches

Is Tesla Model Y Floor Mats profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Tesla Model Y Floor Mats is a £37K/yr Amazon United Kingdom market (23K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Jan–Feb–Mar–Nov–Dec. Verdict: Skip it — 34/100.

Tesla Model Y Floor Mats: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -23.8% over the last 90 days and 1.9% of searches end in a purchase.

£37K

revenue / yr

Units sold / yr500
Search volume / yr-23.8%23K
Conversion rate1.9%
Avg price£85.82

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

9%

open market share

Brands · sellers7 · 12
Top-5 product click share68%
Open market9%
Avg brand age33 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement87%
New entrants (1y)1· 0 succeeded
Avg rating4.6★
Avg reviews235

Top Tesla Model Y Floor Mats products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

£0£4K£7K£11K£15K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

12

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

3%

  • 3W48%
  • Travall12%
  • GCM11%
  • Car Mat Co10%
  • MOTIBACK9%
  • Taoredfortune7%
  • Open — no brand owns it (1 brand, 3%)

Tesla Model Y Floor Mats demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume23KCVR1.9%Products15Brands7Top 5 Brands91%OOS Rate15.4%Rating4.6★Reviews235Avg BSR#836
1K600Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar, Nov, Dec · busiest ÷ quietest = 2.4×

What reviews say buyers love and hate about Tesla Model Y Floor Mats

What buyers mention most, as a share of all reviews.

What buyers love

94% of reviews
Size-Overall37%

Great fit

Quality-Overall33%

Good mat

Value For Money13%

Good product for the price

Ease Of Cleaning3%

Are they easy to clean, yes

Advertised Vs Actual Product3%

Way better than expected

What buyers complain about

64% of reviews
Size-Overall44%

A little wide

Value For Money10%

Expensive

Design-Overall6%

Given they shouldnt be copying the templates Im not sure why this does not match the original design

Thickness3%

May be a slight thinner than more premium brands

Tesla Model Y Floor Mats return rate & reasons

Why buyers send it back, as a share of all return requests.

1.8%

Return rate

47%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
32%
2Value For Money
15%
3Advertised Vs Actual Product
12%
4Quality-Overall
9%
5Thin
7%

Common Tesla Model Y Floor Mats questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Tesla Model Y Floor Mats 34/100 on Amazon United Kingdom — Skip it. The niche generates £37K/yr across 15 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -23.8% over the last 90 days.
Search demand for Tesla Model Y Floor Mats on Amazon United Kingdom peaks in Jan–Feb–Mar–Nov–Dec, where the busiest month runs 2.4× the quietest.