Straps
MaybeAn estimated 0.9% of orders come back. But products sell for $8.97 on average, outside the sweet spot, so Straps is a Maybe.
- Flapen Score
- 51 / 100Top 38% of 811 Automotive niches · +2 vs the category median of 4951
- Market size
- £166K/yr358K searches / yr
- 90-day growth
- +22.1%search demand this quarter
- Competition
- 56%top-5 click share · 22 brands · 31 sellers
Flapen Score
Straps against its category
The dotted line is the Automotive average. Past it, Straps is stronger. Inside it, weaker.
Market
The Straps market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Straps 358K times last year and spent an estimated £166K. The top 5 brands take 66% of clicks. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 5.1% of those searches ended in a purchase.
Shoppers searched for this 358K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +22.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £166K a year.
- Searches, last 12 months
- 358K
- Growth, 90 days vs prior 90
- +22.1%
- Conversion, latest week
- 5.1%
- Market size, estimated
- £166Ka year
- Peak month
- May1.5× the quietest month
- Top search term
- straps108K searches a year
02 · Price
A sale here is worth £8.97.
Listings sell for £8.97 on average, from £4.30 to £21.10. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £8.97 that is £7K to £9K a year per listing.
- Average price
- £8.97under the $15 to $100 sweet spot
- Price range
- £4.30–£21.10
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £7K–£9K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #22 within Towing & Transporting. It carries 3,186 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 4.8%
- Average rank
- #22in Towing & Transporting
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,186per listing
- Listings tracked
- 30
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Straps products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
22 falling
Sellers
31
Top-5 brand share
66%
Top 20: 98%
Top-5 click share
56%
Top 20: 88%
Open market
31%
- Brand 128%
- Brand 219%
- Brand 37%
- Brand 46%
- Brand 55%
- Brand 63%
Demand
Straps search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Straps search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- straps108K/yr
- tie down straps60K/yr
- strap49K/yr
- roof rack straps20K/yr
- straps with buckles12K/yr
- cargo straps12K/yr
- cam buckle straps9K/yr
- adjustable straps10K/yr
- straps heavy duty14K/yr
- cam straps6K/yr
Reviews and returns
What reviews say buyers love and hate about Straps
We read the reviews and the return reasons for every product selling here.
“Awful straps”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Straps questions
Answered from the same tracked data.