Steering Wheel Lock

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.3M a year.

Searches, last 12 months

1.5M

Growth, 90 days vs prior 90

-12.4%

Conversion, latest week

4.0%

Market size, estimated

£2.3Ma year

Peak month

October1.2× the quietest month

Top search term

steering wheel lock726K searches a year

Listings sell for £39.04 on average, from £8.77 to £261.89. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At £39.04 that is £59K to £78K a year per listing.

Average price

£39.04inside the $15 to $100 sweet spot

Price range

£8.77–£261.89

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

1,500–2,000

Revenue per listing a year

£59K–£78K

Returns

3.3%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #27 within Car Accessories. It carries 2,586 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

94%

Out of stock, average day

8.6%

Average rank

#27in Car Accessories

Average rating

4.48 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,586per listing

Listings tracked

34

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

39 months