Steering Wheel Covers

Shoppers searched for this 829K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £156K a year.

Searches, last 12 months

829K

Growth, 90 days vs prior 90

+3.4%

Conversion, latest week

1.7%

Market size, estimated

£156Ka year

Peak month

November1.3× the quietest month

Top search term

steering wheel covers467K searches a year

Listings sell for £11.01 on average, from £4.71 to £26.57. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £11.01 that is £6K to £8K a year per listing.

Average price

£11.01under the $15 to $100 sweet spot

Price range

£4.71–£26.57

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

£6K–£8K

Returns

3.0%of orders · Amazon United Kingdom median 0.6%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #49 within Car Parts. It carries 2,092 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

7.9%

Average rank

#49in Car Parts

Average rating

4.26 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,092per listing

Listings tracked

31

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months