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Sound Deadening

Maybe

An estimated 0.9% of orders come back. But demand is soft, at -14.3% this quarter, so Sound Deadening is a Maybe.

Flapen Score
61
61 / 100
Top 8% of 811 Automotive niches · +12 vs the category median of 49
Market size
£216K/yr216K searches / yr
90-day growth
-14.3%search demand this quarter
Competition
43%top-5 click share · 20 brands · 24 sellers

Flapen Score

Sound Deadening against its category

The dotted line is the Automotive average. Past it, Sound Deadening is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sound Deadening market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Sound Deadening 216K times last year and spent an estimated £216K. The top 5 brands take 66% of clicks. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 216K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -14.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £216K a year.

Searches, last 12 months
216K
Growth, 90 days vs prior 90
-14.3%
Conversion, latest week
4.4%
Market size, estimated
£216Ka year
Peak month
April1.4× the quietest month
Top search term
sound deadening62K searches a year

02 · Price

A sale here is worth £22.86.

Listings sell for £22.86 on average, from £5.80 to £49.77. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £22.86 that is £2K to £6K a year per listing.

Average price
£22.86inside the $15 to $100 sweet spot
Price range
£5.80–£49.77
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£2K–£6K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 3.8% of listings are out of stock. The average listing ranks #48 within Car Parts. It carries 301 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
83%
Out of stock, average day
3.8%
Average rank
#48in Car Parts
Average rating
4.34 starsAmazon United Kingdom average 4.36 stars
Average reviews
301per listing
Listings tracked
35

04 · Newcomers

3 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
3Amazon's first-year sales bar
Average brand age
34 months

Products

Top Sound Deadening products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 rising

Sellers

24

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

43%

Top 20: 84%

Open market

29%

  • Brand 128%
  • Brand 218%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 66%

Demand

Sound Deadening search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Sound Deadening search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sound deadening62K/yr
  • sound deadening self adhesive34K/yr
  • dodo mat sound deadening24K/yr
  • car sound deadening23K/yr
  • sound deadening mat14K/yr
  • van sound deadening9K/yr
  • dodo mat9K/yr
  • butyl sound deadening5K/yr
  • car sound proofing10K/yr
  • dynamat7K/yr

Reviews and returns

What reviews say buyers love and hate about Sound Deadening

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Adhesion/Stickiness”
0.9%of orders come back
“Seems to do the job well - however adhesive is not best suited for wooden surfaces - stapled in place for extra security”
A buyer, on “Adhesion/Stickiness”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Sound Deadening questions

Answered from the same tracked data.