- Flapen Score
- 48 / 100Ranks 415 of 811 Automotive niches · −1 vs the category median of 4948
- Market size
- £315K/yr1.3M searches / yr
- 90-day growth
- -73.3%search demand this quarter
- Competition
- 43%top-5 click share · 30 brands · 72 sellers
Flapen Score
Snood against its category
The dotted line is the Automotive average. Past it, Snood is stronger. Inside it, weaker.
Market
The Snood market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Snood 1.3M times last year and spent an estimated £315K. The top 5 brands take 55% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 2.7% of those searches ended in a purchase.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -73.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £315K a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- -73.3%
- Conversion, latest week
- 2.7%
- Market size, estimated
- £315Ka year
- Peak month
- November16.0× the quietest month
- Top search term
- snood352K searches a year
02 · Price
A sale here is worth £8.69.
Listings sell for £8.69 on average, from £2.43 to £21.78. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,000 to 1,250 of them. At £8.69 that is £9K to £11K a year per listing.
- Average price
- £8.69under the $15 to $100 sweet spot
- Price range
- £2.43–£21.78
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £9K–£11K
- Returns
- 1.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
84% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #114 within Motorbike Accessories & Parts. It carries 3,474 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 97%
- Out of stock, average day
- 7.3%
- Average rank
- #114in Motorbike Accessories & Parts
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,474per listing
- Listings tracked
- 37
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Snood products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
ehsbuy Fleece Neck Warmer Thermal Snoods Unisex Thick Winter Cold Weather Knitted Circle Scarf for Cycling Motocycle Sports
- Price
- £6.31
- Rating
- 4.5/5
- Reviews
- 3,955
- Age
- 5y ago

HEGCOIIE Neck Warmer Snood for Men & Women Winter Neck Gaiter Fleece Bandana Face Covering Mask Windproof Neck Scarf Neckwear for Outdoor Sports Motorcycle Skiing Running Cycling (Black)
- Price
- £6.91
- Rating
- 4.4/5
- Reviews
- 3,540
- Age
- 5y ago

OXFORD Comfy Head Helmet Scarf Neck Warmer. Paisley. 3-Pack. Head and Neck Wear Bike Scarf Base Layer. NW143 25.8 x 24.6 x 2.9 cm
- Price
- £10.02
- Rating
- 4.5/5
- Reviews
- 396
- Age
- 6y ago

NIKE FLEECE NECK WARMER 2.0 BLACK
- Price
- £11.56
- Rating
- 4.7/5
- Reviews
- 1,822
- Age
- 5y ago

ehsbuy Winter Neck Warmer Fleece Snoods for Men Women Thermal Thick Knit Neck Gaiters Ski Mask Scarf Gifts for Cycling Outdoor
- Price
- £5.42
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 1y ago
Trending
estimated 90-day click momentum
Gkhlg 1 Piece Leopard Print Silk Scarf Stylish Womens Summer Square Bandana Multipurpose Hair and Neck Scarf for UK for Outdoor Activities and Fashion Accessory (Green Ethnic Pattern)
- Price
- £4.30
- Rating
- 4.9/5
- Reviews
- 15
- Age
- 1y ago

QBSM Womens 23.6 inch Satin Silk Feeling Formal Square Neck Scarf Head Hair Wraps Kerchief
- Price
- £4.98
- Rating
- 4.4/5
- Reviews
- 4,551
- Age
- 9y ago

PORUPAEL Satin Head Scarf - Brown Silk Bandana Versatile Headscarf for Women Fashionable Neck Scarf and Hair Accessory for Daily Use and Special Occasions
- Price
- £4.90
- Rating
- 4.7/5
- Reviews
- 16
- Age
- 7mo ago

Shauoal Neck Gaiter Face Cover FG01 Elastic Head Wrap Mask for Cycling Running Outdoor Activities- Black Thin
- Price
- £7.93
- Rating
- 4.4/5
- Reviews
- 186
- Age
- 5y ago

SiXsigma Sports Thermal Neck Warmer Tube Snood Face Mask Ski Wear Winter Fleece - Quick Dry Waterproof Mask Face For Skiing Sports Outdoor Cycling and Ski Snoods For Women & Men (Black)
- Price
- £4.61
- Rating
- 4.2/5
- Reviews
- 59
- Age
- 5y ago
Newest
by launch date
PORUPAEL Satin Head Scarf - Brown Silk Bandana Versatile Headscarf for Women Fashionable Neck Scarf and Hair Accessory for Daily Use and Special Occasions
- Price
- £4.90
- Rating
- 4.7/5
- Reviews
- 16
- Age
- 7mo ago

ehsbuy Winter Neck Warmer Fleece Snoods for Men Women Thermal Thick Knit Neck Gaiters Ski Mask Scarf Gifts for Cycling Outdoor
- Price
- £5.42
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 1y ago

Leaflai 2 Pack Multifunctional Breathable Neck Gaiter Unisex Face Covering Scarf Windproof Neck Scarf for Men & Women Christmas gift
- Price
- £5.41
- Rating
- 4.5/5
- Reviews
- 145
- Age
- 1y ago

Gkhlg 1 Piece Leopard Print Silk Scarf Stylish Womens Summer Square Bandana Multipurpose Hair and Neck Scarf for UK for Outdoor Activities and Fashion Accessory (Green Ethnic Pattern)
- Price
- £4.30
- Rating
- 4.9/5
- Reviews
- 15
- Age
- 1y ago

DANISH ENDURANCE Fleece Snood Merino Wool Neck Warmer Warm Thermal Neck Gaiter for Winter for Men and Women Unisex Black One Size
- Price
- £20.61
- Rating
- 4.6/5
- Reviews
- 662
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
30 falling
Sellers
72
Est. top-5 brand share
55%
Top 20: 90%
Est. top-5 click share
43%
Top 20: 81%
Open market
40%
- ehsbuy20%
- HEGCOIIE14%
- Oxford10%
- DANISH ENDURANCE7%
- NIKE5%
- Achiou4%
Demand
Snood search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 16.0×
Search terms
Top Snood search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- snood352K/yr
- neck scarf53K/yr
- snoods for men209K/yr
- neck warmer242K/yr
- neck gaiter44K/yr
- snoods for women139K/yr
- neck warmer men58K/yr
- neck gaiters for men21K/yr
- neck scarf men17K/yr
- neck tube9K/yr
Reviews and returns
What reviews say buyers love and hate about Snood
We read the reviews and the return reasons for every product selling here.
“it probably won't fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Snood questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









