Silicone Spray
FailPrices span $2.93–$7.71, mostly outside the sweet spot, so Silicone Spray is a Fail.
- Flapen Score
- 43 / 100Ranks 582 of 811 Automotive niches · −6 vs the category median of 4943
- Market size
- £371K/yr468K searches / yr
- 90-day growth
- +3.0%search demand this quarter
- Competition
- 83%top-5 click share · 8 brands · 65 sellers
Flapen Score
Silicone Spray against its category
The dotted line is the Automotive average. Past it, Silicone Spray is stronger. Inside it, weaker.
Market
The Silicone Spray market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Silicone Spray 468K times last year and spent an estimated £371K. The top 5 brands take 90% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 16.0% of those searches ended in a purchase.
Shoppers searched for this 468K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 16.0% of those searches ended in a purchase. Searches in the last 90 days moved +3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £371K a year.
- Searches, last 12 months
- 468K
- Growth, 90 days vs prior 90
- +3.0%
- Conversion, latest week
- 16.0%
- Market size, estimated
- £371Ka year
- Peak month
- May1.6× the quietest month
- Top search term
- silicone spray218K searches a year
02 · Price
A sale here is worth £4.96.
Listings sell for £4.96 on average, from £2.93 to £7.71. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 6,000 to 8,000 of them. At £4.96 that is £30K to £40K a year per listing.
- Average price
- £4.96under the $15 to $100 sweet spot
- Price range
- £2.93–£7.71
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 6,000–8,000
- Revenue per listing a year
- £30K–£40K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #19 within Oils & Fluids. It carries 1,606 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #19in Oils & Fluids
- Average rating
- 4.58 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,606per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Silicone Spray products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.
Brands
8 rising
Sellers
65
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
5%
- Brand 146%
- Brand 224%
- Brand 310%
- Brand 45%
- Brand 55%
- Brand 65%
- Open — no brand owns it (2 brands, 5%)
Demand
Silicone Spray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Silicone Spray search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- silicone spray218K/yr
- wd40 silicone spray lubricant85K/yr
- silicone spray lubricant for doors20K/yr
- silicone lubricant18K/yr
- silicone lubricant spray for doors7K/yr
- silicon spray12K/yr
- wd 40 silicone spray lubricant11K/yr
- silicone spray lubricant11K/yr
- silicone lubricant spray10K/yr
- silicone lubricant spray automotive7K/yr
Reviews and returns
What reviews say buyers love and hate about Silicone Spray
We read the reviews and the return reasons for every product selling here.
“a bit pricey”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Silicone Spray questions
Answered from the same tracked data.