Shurflo 12v Water Pump
FailThe top 5 brands take 98% of clicks, so Shurflo 12v Water Pump is a Fail.
- Flapen Score
- 43 / 100Ranks 582 of 811 Automotive niches · −6 vs the category median of 4943
- Market size
- £44K/yr16K searches / yr
- 90-day growth
- +2.2%search demand this quarter
- Competition
- 82%top-5 click share · 6 brands · 19 sellers
Flapen Score
Shurflo 12v Water Pump against its category
The dotted line is the Automotive average. Past it, Shurflo 12v Water Pump is stronger. Inside it, weaker.
Market
The Shurflo 12v Water Pump market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Shurflo 12v Water Pump 16K times last year and spent an estimated £44K. The top 5 brands take 98% of clicks. Demand peaks in Apr. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 4.7% of those searches ended in a purchase.
Shoppers searched for this 16K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.
- Searches, last 12 months
- 16K
- Growth, 90 days vs prior 90
- +2.2%
- Conversion, latest week
- 4.7%
- Market size, estimated
- £44Ka year
- Peak month
- April2.0× the quietest month
- Top search term
- shurflo 12v water pump9K searches a year
02 · Price
A sale here is worth £59.13.
Listings sell for £59.13 on average, from £50.05 to £70.59. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £59.13 that is £0 to £6K a year per listing.
- Average price
- £59.13inside the $15 to $100 sweet spot
- Price range
- £50.05–£70.59
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£6K
- Returns
- 1.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
45% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #226 within Car Parts. It carries 202 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 45%
- Prime listings
- 82%
- Out of stock, average day
- 9.5%
- Average rank
- #226in Car Parts
- Average rating
- 4.35 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 202per listing
- Listings tracked
- 11
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Shurflo 12v Water Pump products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
shurflo water pump with filter
- Price
- £65.17
- Rating
- 4.4/5
- Reviews
- 127
- Age
- 11y ago

Shurflo Trail King 10 Water Pump - Silver 12 V/45 PSI
- Price
- £60.05
- Rating
- 4.6/5
- Reviews
- 173
- Age
- 11y ago

Shurflo Water pump Aut. 7 l/min 12 VDC 20 PSI
- Price
- £52.83
- Rating
- 4.6/5
- Reviews
- 991
- Age
- 11y ago

Shurflo 30/7 Pump 1 Elbow 1 Straight
- Price
- £52.64
- Rating
- 4.5/5
- Reviews
- 58
- Age
- 14y ago

Shurflo Water Pump AUT. 12V 7L/min 20Psi
- Price
- £57.51
- Rating
- 4.5/5
- Reviews
- 119
- Age
- 5y ago
Trending
estimated 90-day click momentum
Shurflo Water pump Aut. 7 l/min 12 VDC 20 PSI
- Price
- £52.83
- Rating
- 4.6/5
- Reviews
- 991
- Age
- 11y ago

12V DC Water Pump 3 GPM (11.36 L/min) Up to 25 PSI Pressure Self-Priming Diaphragm Pump with Heavy Duty Pressure Switch and Strainer Ideal for RV Marine Campervan Agricultural & Garden Use
- Price
- £50.05
- Rating
- 4.9/5
- Reviews
- 9
- Age
- 10mo ago

LumaBrite Caravan Water Pump 12V 3.0GPM 50PSI RV Diaphragm Water Pump Self-Priming with Heavy Duty Pressure Switch and Strainer for RV Marine Yacht Caravan
- Price
- £52.89
- Rating
- 4.1/5
- Reviews
- 51
- Age
- 1y ago

Shurflo Trail King 10 Water Pump - Silver 12 V/45 PSI
- Price
- £60.05
- Rating
- 4.6/5
- Reviews
- 173
- Age
- 11y ago

Shurflo 4008-101-E65 Hot and Cold Water Dispensers 55 Psi 3 Gallons Per Minute 7.5 Amps 12V Dc Rv Caravan Selfpriming Water Pump 4008101E65
- Price
- £70.59
- Rating
- 4.3/5
- Reviews
- 125
- Age
- 3y ago
Newest
by launch date
12V DC Water Pump 3 GPM (11.36 L/min) Up to 25 PSI Pressure Self-Priming Diaphragm Pump with Heavy Duty Pressure Switch and Strainer Ideal for RV Marine Campervan Agricultural & Garden Use
- Price
- £50.05
- Rating
- 4.9/5
- Reviews
- 9
- Age
- 10mo ago

LumaBrite Caravan Water Pump 12V 3.0GPM 50PSI RV Diaphragm Water Pump Self-Priming with Heavy Duty Pressure Switch and Strainer for RV Marine Yacht Caravan
- Price
- £52.89
- Rating
- 4.1/5
- Reviews
- 51
- Age
- 1y ago

RV Water Pump 12V DC 4.5GPM 45PSI Self-Priming Diaphragm Pump with Heavy Duty Pressure Switch and Strainer for RV Marine Yacht Caravan Agricultural Irrigation
- Price
- £61.55
- Rating
- 4.4/5
- Reviews
- 19
- Age
- 1y ago

2088-422-144 RV Water Pump DC 12V 3GPM 45PSI Diaphragm Pump Quiet and Noiseless 1/2 MNPT for Most Brands of RV
- Price
- £68.01
- Rating
- 2.9/5
- Reviews
- 4
- Age
- 1y ago

Shurflo 4008-101-E65 Hot and Cold Water Dispensers 55 Psi 3 Gallons Per Minute 7.5 Amps 12V Dc Rv Caravan Selfpriming Water Pump 4008101E65
- Price
- £70.59
- Rating
- 4.3/5
- Reviews
- 125
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 82% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
19
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
82%
Top 20: 100%
Open market
0%
- Shurflo85%
- LumaBrite4%
- REEPLAR4%
- VELPAX2%
- LUXIANDA2%
- Tbest2%
- Open — no brand owns it (0%)
Demand
Shurflo 12v Water Pump search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr · busiest ÷ quietest = 2.0×
Search terms
Top Shurflo 12v Water Pump search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- shurflo 12v water pump9K/yr
- shurflo water pump3K/yr
- shurflo trail king 71K/yr
- shurflo1K/yr
- shurflo pump1K/yr
Reviews and returns
What reviews say buyers love and hate about Shurflo 12v Water Pump
We read the reviews and the return reasons for every product selling here.
“Broke within 2 months”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shurflo 12v Water Pump questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









