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Screenwash

Fail

Prices span $2.97–$11.33, mostly outside the sweet spot, so Screenwash is a Fail.

Flapen Score
46
46 / 100
Ranks 486 of 811 Automotive niches · −3 vs the category median of 49
Market size
£1.3M/yr1.1M searches / yr
90-day growth
-10.9%search demand this quarter
Competition
77%top-5 click share · 7 brands · 69 sellers

Flapen Score

Screenwash against its category

The dotted line is the Automotive average. Past it, Screenwash is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Screenwash market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Screenwash 1.1M times last year and spent an estimated £1.3M. The top 5 brands take 95% of clicks. Demand peaks in Jan–Nov. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 20.7% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 20.7% of those searches ended in a purchase. Searches in the last 90 days moved -10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.3M a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
-10.9%
Conversion, latest week
20.7%
Market size, estimated
£1.3Ma year
Peak month
January4.1× the quietest month
Top search term
screenwash409K searches a year

02 · Price

A sale here is worth £5.67.

Listings sell for £5.67 on average, from £2.97 to £11.33. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 10,000 to 12,500 of them. At £5.67 that is £57K to £71K a year per listing.

Average price
£5.67under the $15 to $100 sweet spot
Price range
£2.97–£11.33
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
200K–250K
Units per listing a year
10,000–12,500
Revenue per listing a year
£57K–£71K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #15 within Car & Motorbike Care. It carries 2,080 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
92%
Out of stock, average day
3.0%
Average rank
#15in Car & Motorbike Care
Average rating
4.55 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,080per listing
Listings tracked
13

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
48 months

Products

Top Screenwash products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

69

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

2%

  • Brand 141%
  • Brand 234%
  • Brand 311%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (1 brand, 2%)

Demand

Screenwash search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov · busiest ÷ quietest = 4.1×

Search terms

Top Screenwash search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • screenwash409K/yr
  • windscreen washer fluid139K/yr
  • screen wash for cars105K/yr
  • screen wash114K/yr
  • car screenwash47K/yr
  • screenwash concentrate41K/yr
  • prestone screenwash41K/yr
  • washer fluid25K/yr
  • car windscreen washer fluid18K/yr
  • rain x screenwash18K/yr

Reviews and returns

What reviews say buyers love and hate about Screenwash

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Value For Money”
20%of negative reviews mention “Value For Money”
0.1%of orders come back
“It could always be cheaper”
A buyer, on “Value For Money”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Screenwash questions

Answered from the same tracked data.