Skip to content

Roof Bars

Fail

Buyers convert on only 1.0% of searches, so Roof Bars is a Fail.

Flapen Score
49
49 / 100
Ranks 378 of 811 Automotive niches · on the category median
Market size
£202K/yr409K searches / yr
90-day growth
+47.4%search demand this quarter
Competition
57%top-5 click share · 12 brands · 28 sellers

Flapen Score

Roof Bars against its category

The dotted line is the Automotive average. Past it, Roof Bars is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Roof Bars market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Roof Bars 409K times last year and spent an estimated £202K. The top 5 brands take 85% of clicks. Demand peaks in May–Jul–Aug. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 409K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +47.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £202K a year.

Searches, last 12 months
409K
Growth, 90 days vs prior 90
+47.4%
Conversion, latest week
1.0%
Market size, estimated
£202Ka year
Peak month
July3.2× the quietest month
Top search term
roof bars113K searches a year

02 · Price

A sale here is worth £51.04.

Listings sell for £51.04 on average, from £27.93 to £110.17. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £51.04 that is £5K to £13K a year per listing.

Average price
£51.04inside the $15 to $100 sweet spot
Price range
£27.93–£110.17
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£5K–£13K
Returns
5.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

41% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #60 within Gifts & Merchandise. It carries 2,092 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
41%
Prime listings
64%
Out of stock, average day
5.0%
Average rank
#60in Gifts & Merchandise
Average rating
4.26 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,092per listing
Listings tracked
22

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Roof Bars products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 flat

Sellers

28

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

57%

Top 20: 98%

Open market

11%

  • Brand 134%
  • Brand 225%
  • Brand 311%
  • Brand 49%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (6 brands, 11%)

Demand

Roof Bars search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jul, Aug · busiest ÷ quietest = 3.2×

Search terms

Top Roof Bars search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • roof bars113K/yr
  • roof rack92K/yr
  • roof bars for my car by registration48K/yr
  • car roof rack22K/yr
  • roof racks20K/yr
  • universal roof bars19K/yr
  • thule roof bars19K/yr
  • car roof bars11K/yr
  • universal roof rack11K/yr
  • flush rail roof bars6K/yr

Reviews and returns

What reviews say buyers love and hate about Roof Bars

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Size-Overall”
15%of negative reviews mention “Size-Overall”
5.9%of orders come back
“Did not fit”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Roof Bars questions

Answered from the same tracked data.