Polishing Compound
MaybeAn estimated 0.5% of orders come back. But the top 5 brands take 100% of clicks, so Polishing Compound is a Maybe.
- Flapen Score
- 51 / 100Top 38% of 811 Automotive niches · +2 vs the category median of 4951
- Market size
- £442K/yr422K searches / yr
- 90-day growth
- +33.9%search demand this quarter
- Competition
- 66%top-5 click share · 4 brands · 70 sellers
Flapen Score
Polishing Compound against its category
The dotted line is the Automotive average. Past it, Polishing Compound is stronger. Inside it, weaker.
Market
The Polishing Compound market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Polishing Compound 422K times last year and spent an estimated £442K. All 4 brands take every click. Demand peaks in Apr. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 8.2% of those searches ended in a purchase.
Shoppers searched for this 422K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved +33.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £442K a year.
- Searches, last 12 months
- 422K
- Growth, 90 days vs prior 90
- +33.9%
- Conversion, latest week
- 8.2%
- Market size, estimated
- £442Ka year
- Peak month
- April1.9× the quietest month
- Top search term
- meguiars141K searches a year
02 · Price
A sale here is worth £12.76.
Listings sell for £12.76 on average, from £3.98 to £29.81. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At £12.76 that is £13K to £16K a year per listing.
- Average price
- £12.76under the $15 to $100 sweet spot
- Price range
- £3.98–£29.81
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £13K–£16K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
76% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13 within Car & Motorbike Care. It carries 6,819 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 94%
- Out of stock, average day
- 0.0%
- Average rank
- #13in Car & Motorbike Care
- Average rating
- 4.51 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,819per listing
- Listings tracked
- 17
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Polishing Compound products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
70
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
0%
- Brand 165%
- Brand 225%
- Brand 38%
- Brand 42%
- Open — no brand owns it (0%)
Demand
Polishing Compound search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr · busiest ÷ quietest = 1.9×
Search terms
Top Polishing Compound search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- meguiars141K/yr
- meguiars ultimate compound40K/yr
- polishing compound42K/yr
- cutting compound28K/yr
- g3 compound23K/yr
- maguires26K/yr
- car polishing compound14K/yr
- menzerna polish10K/yr
- cutting compound for cars17K/yr
- menzerna10K/yr
Reviews and returns
What reviews say buyers love and hate about Polishing Compound
We read the reviews and the return reasons for every product selling here.
“Reassuringly, expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Polishing Compound questions
Answered from the same tracked data.