Oxford Heated Grips
FailDemand is soft, at -47.4% this quarter, so Oxford Heated Grips is a Fail.
- Flapen Score
- 32 / 100Ranks 791 of 811 Automotive niches · −17 vs the category median of 4932
- Market size
- £50K/yr60K searches / yr
- 90-day growth
- -47.4%search demand this quarter
- Competition
- 64%top-5 click share · 7 brands · 38 sellers
Flapen Score
Oxford Heated Grips against its category
The dotted line is the Automotive average. Past it, Oxford Heated Grips is stronger. Inside it, weaker.
Market
The Oxford Heated Grips market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Oxford Heated Grips 60K times last year and spent an estimated £50K. The top 5 brands take 95% of clicks. Flapen scores it 32 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -47.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £50K a year.
- Searches, last 12 months
- 60K
- Growth, 90 days vs prior 90
- -47.4%
- Conversion, latest week
- 1.3%
- Market size, estimated
- £50Ka year
- Top search term
- oxford heated grips13K searches a year
02 · Price
A sale here is worth £63.72.
Listings sell for £63.72 on average, from £14.80 to £131.36. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £63.72 that is £0 to £6K a year per listing.
- Average price
- £63.72inside the $15 to $100 sweet spot
- Price range
- £14.80–£131.36
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£6K
- Returns
- 3.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
47% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #165 within Motorbike Accessories & Parts. It carries 315 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 47%
- Prime listings
- 82%
- Out of stock, average day
- 9.0%
- Average rank
- #165in Motorbike Accessories & Parts
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 315per listing
- Listings tracked
- 17
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Oxford Heated Grips products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
OXFORD Products of692 Premium Sports Heated Grips
- Price
- £49.83
- Rating
- 4.5/5
- Reviews
- 2,222
- Age
- 13y ago

Oxford Products Commuter Motorcycle Hotgrips Heated Grips
- Price
- £36.79
- Rating
- 4.4/5
- Reviews
- 150
- Age
- 13y ago

Velites All Terrain Grips | Color Black | Size XL
- Price
- £43.44
- Rating
- 4.4/5
- Reviews
- 689
- Age
- 1y ago

Ultimateaddons Heated Motorcycle Grips with Integrated Switch and 5 Temperature Settings - Size 120mm
- Price
- £105.10
- Rating
- 4.6/5
- Reviews
- 62
- Age
- 4y ago

Oxford Products Hotgrips Advanced Sports UK SPECIFIC- UK MODEL - EL692UK. Heated Motorcycle Grips.
- Price
- £73.02
- Rating
- 4.6/5
- Reviews
- 239
- Age
- 9y ago
Trending
estimated 90-day click momentum
Velites All Terrain Grips | Color Black | Size XL
- Price
- £43.44
- Rating
- 4.4/5
- Reviews
- 689
- Age
- 1y ago

Oxford HotGrips Advanced Integrated Sport EL399 | Heated Handlebar Grips for Cold Temperature Winter Weather Motorcycle Motorbike Riding
- Price
- £94.17
- Rating
- 4.5/5
- Reviews
- 15
- Age
- 8mo ago

JUUDDENPARTS 1 Pair Set of Smart Temperature Control Heated Motorcycle Grips Rapidly Heats Handlebars Suitable for 12V Motorcycles ATVs Scooters
- Price
- £16.54
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 8mo ago

Oxford HotGrips Pro Sports Heated Motorcycle Grips EL392
- Price
- £118.66
- Rating
- 4.0/5
- Reviews
- 24
- Age
- 3y ago

Ultimateaddons Premium Plus Motorcycle Heated Grips With Heat Boost For 22mm Diameter Handlebars (120mm)
- Price
- £131.36
- Rating
- 4.6/5
- Reviews
- 62
- Age
- 1y ago
Newest
by launch date
Oxford HotGrips Advanced Integrated Sport EL399 | Heated Handlebar Grips for Cold Temperature Winter Weather Motorcycle Motorbike Riding
- Price
- £94.17
- Rating
- 4.5/5
- Reviews
- 15
- Age
- 8mo ago

JUUDDENPARTS 1 Pair Set of Smart Temperature Control Heated Motorcycle Grips Rapidly Heats Handlebars Suitable for 12V Motorcycles ATVs Scooters
- Price
- £16.54
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 8mo ago

1 Pair 12V Motorcycle Heated Grips 22mm(7/8) Adjustable Power Electric Hot Hand Grips Non-Slip Heated Handlebar Grips for Motorcycle/Bike
- Price
- £14.80
- Rating
- 2.7/5
- Reviews
- 5
- Age
- 1y ago

Ultimateaddons Premium Plus Motorcycle Heated Grips With Heat Boost For 22mm Diameter Handlebars (120mm)
- Price
- £131.36
- Rating
- 4.6/5
- Reviews
- 62
- Age
- 1y ago

Velites All Terrain Grips | Color Black | Size XL
- Price
- £43.44
- Rating
- 4.4/5
- Reviews
- 689
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
38
Est. top-5 brand share
95%
Top 20: 100%
Est. top-5 click share
64%
Top 20: 100%
Open market
2%
- Oxford63%
- Ultimateaddons16%
- Velites8%
- JUUDDENPARTS5%
- Flylin4%
- Auzkong3%
- Open — no brand owns it (1 brand, 2%)
Demand
Oxford Heated Grips search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 9.2× · 9 of 12 months tracked
Search terms
Top Oxford Heated Grips search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- oxford heated grips13K/yr
- heated grips motorbike13K/yr
- heated grips9K/yr
- oxford heated grips motorbike6K/yr
- heated motorcycle grips7K/yr
- motorcycle heated grips6K/yr
- motorbike heated grips4K/yr
Reviews and returns
What reviews say buyers love and hate about Oxford Heated Grips
We read the reviews and the return reasons for every product selling here.
“These are a fraction long for my KTM RC 125”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Oxford Heated Grips questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









