Oil Filter
FailPrices span $3.05–$11.27, mostly outside the sweet spot, so Oil Filter is a Fail.
- Flapen Score
- 44 / 100Ranks 542 of 811 Automotive niches · −5 vs the category median of 4944
- Market size
- £181K/yr452K searches / yr
- 90-day growth
- +0.7%search demand this quarter
- Competition
- 29%top-5 click share · 6 brands · 44 sellers
Flapen Score
Oil Filter against its category
The dotted line is the Automotive average. Past it, Oil Filter is stronger. Inside it, weaker.
Market
The Oil Filter market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Oil Filter 452K times last year and spent an estimated £181K. The top 5 brands take 99% of clicks. Demand peaks in May. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 6.1% of those searches ended in a purchase.
Shoppers searched for this 452K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved +0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £181K a year.
- Searches, last 12 months
- 452K
- Growth, 90 days vs prior 90
- +0.7%
- Conversion, latest week
- 6.1%
- Market size, estimated
- £181Ka year
- Peak month
- May1.6× the quietest month
- Top search term
- oil filter333K searches a year
02 · Price
A sale here is worth £6.59.
Listings sell for £6.59 on average, from £3.05 to £11.27. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At £6.59 that is £2K to £3K a year per listing.
- Average price
- £6.59under the $15 to $100 sweet spot
- Price range
- £3.05–£11.27
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£3K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #56 within Car Parts. It carries 1,504 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #56in Car Parts
- Average rating
- 4.64 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,504per listing
- Listings tracked
- 75
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 72 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 72 months
Products
Top Oil Filter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 29% of clicks. An open shelf where new products get seen.
Brands
6 falling
Sellers
44
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
29%
Top 20: 61%
Open market
0%
- Brand 159%
- Brand 230%
- Brand 35%
- Brand 44%
- Brand 51%
- Brand 61%
- Open — no brand owns it (0%)
Demand
Oil Filter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 1.6×
Search terms
Top Oil Filter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- oil filter333K/yr
- oil filter for my car47K/yr
- engine oil filter16K/yr
- car oil filters14K/yr
- oil filter for my car by reg8K/yr
- bosch oil filter9K/yr
- car oil filter9K/yr
- oil and filter service kit for my car5K/yr
- mann oil filter6K/yr
- oil filter car3K/yr
Reviews and returns
What reviews say buyers love and hate about Oil Filter
We read the reviews and the return reasons for every product selling here.
“Doesnt fit my car”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Oil Filter questions
Answered from the same tracked data.