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nissan qashqai car mats

Skip it

Soft demand (-30.8% this quarter) — this niche doesn't clear our bar today.

Market size 21Growth 10Conversion 42Competition 24Returns 94Price range 87Avg price 95Brand share 37Review moat 92Quality gap 55

Avg price

Incredible£23.28

avg listing price — sweet spot $15–$100

Returns

Great1.0%

return rate — above 5% kills the launch gate

Review moat

Great162.81

avg incumbent reviews — the moat a new listing must climb

Price range

Great£6.58–£88.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.3%

search→purchase rate — share of searches ending in a sale

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Competition

Bad72%

top-5 click share — a locked-up shelf

Market size

Bad£83K

£83K/yr · 107K searches

Growth

Bad-30.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, nissan qashqai car mats is a £83K/yr Amazon United Kingdom market (107K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Feb–Mar. Verdict: Skip it — 45/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

nissan qashqai car mats market data

Units sold / yr
2K–3K
avg 100–250/product
Revenue / yr
£47K–£58K
units × avg price
Conversion rate
3.3%
Avg BSR
#371
Page quality
0%
Prime
31%
Sponsored
81%
Out of stock
4.8%
Avg brand age
48 months
Avg seller age
190 days

Competition & brand share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

12 falling

Sellers

18

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

13%

  • GCM44%
  • BCM13%
  • Car Mat Co11%
  • Carsio10%
  • CARMATS4U.COM4%
  • Crokomat4%
  • Open — no brand owns it (6 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -30.8% search growth over the last 90 days.
3K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 1.7×

Top nissan qashqai car mats search terms

  • nissan qashqai car mats74K/yr
  • qashqai car mats14K/yr
  • car mats nissan qashqai9K/yr
  • nissan qashqai car mats 20256K/yr
  • car mats for nissan qashqai3K/yr
All search terms

Top nissan qashqai car mats products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£8K20%£17K30%£25K40%£33K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

What buyers say about nissan qashqai car mats

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall42%

“Excellent fit”

Quality-Overall27%

“Good quality mats for the price”

Value For Money10%

“Excellent value for money”

Advertised Vs Actual Product8%

“It is just as shown”

Grip3%

“Looks nice, grips well, however the reason i bought these is the original had wear where the drivers foot rests”

Material Quality2%

“Great mat”

Strength2%

“feel really strong”

Durability1%

“Very resistant, I've been using it for a few months now and still looks like new”

Thickness1%

“Good thick quality”

Ease Of Cleaning0%

“easy to clean”

What buyers complain about

Size-Overall26%

“Dont fit”

Quality-Overall20%

“you can see its cheap”

Advertised Vs Actual Product10%

“Ad says car mats but only one arrive”

Smell5%

“stink even after washing twice”

Thickness5%

“Quite thin mats”

Strength3%

“Bit flimsy”

Thin3%

“Very thin, wore through in 3 months”

Value For Money3%

“not worth the money”

Grip3%

“Slides all over the place like it's on ice”

Material Quality3%

“Just plastic material super unuseful”

Top return reasons

Size-Overall28%
Quality-Overall18%
Advertised Vs Actual Product14%
Compatibility-Overall13%
Material Quality7%
Smell3%
Rubber Quality2%
Add-Ons/Attachments2%
Thin2%
Grip1%

Common questions

Is nissan qashqai car mats profitable to sell on Amazon United Kingdom?
The niche generates £83K/yr across 16 tracked products. 90-day search growth is -30.8%. Flapen's verdict: Skip it (45/100).
How competitive is the nissan qashqai car mats niche?
12 brands and 18 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in nissan qashqai car mats?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 1.0%.
When does demand for nissan qashqai car mats peak?
Demand peaks in Feb–Mar; the busiest month runs 1.7× the quietest.
What does it cost to enter the nissan qashqai car mats niche?
Listings span £6.58–£88.46; the average listing price is £23.28 (sweet spot $15–$100). The average incumbent carries 163 reviews — the moat a new listing must climb.