multifunction car anti-slip mat auto phone holder
Skip itA small market ($1K/yr) — this niche doesn't clear our bar today.
Quality gap
Incredible3.6★avg incumbent rating — lower means beatable quality
Brand share
Good63%top-5 brand share — brands hold most of the demand
Returns
Good3.0%return rate — above 5% kills the launch gate
Review moat
Good1,489.73avg incumbent reviews — the moat a new listing must climb
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Avg price
Bad£7.15avg listing price — sweet spot $15–$100
Market size
Bad£1K£1K/yr · 7K searches
Growth
Bad-63.7%90-day search growth — must beat 0% to launch
Price range
Bad£3.04–£10.04cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, multifunction car anti-slip mat auto phone holder is a £1K/yr Amazon United Kingdom market (7K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in May–Jun. Verdict: Skip it — 34/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
multifunction car anti-slip mat auto phone holder market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- £2K–£4K
- units × avg price
- Conversion rate
- 2.6%
- Avg BSR
- #108
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 73%
- Out of stock
- 20.8%
- Avg brand age
- 26 months
- Avg seller age
- 254 days
Competition & brand share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
15
Top-5 brand share
63%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
29%
- Cinati21%
- RenSton13%
- XIAOJING012%
- Beeasy9%
- STOBBEY8%
- WEISIPU7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -63.7% search growth over the last 90 days.Peak months: May, Jun · busiest ÷ quietest = 3.8×
Top multifunction car anti-slip mat auto phone holder search terms
- car anti slip mat phone holder5K/yr
- anti slip car dash mat phone holder959/yr
- car anti slip mat dashboard505/yr
- anti slip mat phone holder134/yr
- multifunction car anti-slip mat auto phone holder380/yr
Top multifunction car anti-slip mat auto phone holder products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Cinati Car Phone Holder Car Phone Mount Silicone Vehicle Pad Mat for Various Dashboards Slip Free Desk Phone Stand Compatible with iPhone Samsung Android Smartphones GPS Devices and More Black
Cinati£10.044.4★4,942 rev
RenSton Multifunction Car Anti-Slip Mat High Temperature Resistance Car Anti Slip Mat Phone Holder 360 Rotation with Temporary Parking Number for Phones Sunglasses Keys Auto Universal
RenSton£7.732.5★13 rev
2 Pieces Non Slip Car Dashboard Mat 14.2x8.3cm/5.59x3.27in Universal Dashboard Magic Silica Gel Anti-slip Mat Pads Sticky Pad Dashboard Holder Car Accessories for Holding Cell Phone Key Sunglass GPS
XIAOJING0£3.044.1★710 rev
Beeasy Car Phone Holder Dashboard Anti-Slip Silicone Phone Holder for Cars Universal Dash Phone Mount for iPhone 17/16/15/14/13/12 Pro Max Samsung S26 S25 S24 S23 Ultra Smartphones GPS Devices
Beeasy£9.634.3★10,203 rev
STOBBEY Multifunction Car Phone Holder Anti-slip Dashboard Vehicle Cellphone Mobile Phone Pad Universal Silicone Phone Mount with Temporary Parking Number Display
STOBBEY£9.265.0★3 rev
Newest
by launch date
Multifunctional Car Anti Slip Mat 1 PcsAnti Skid Rotatable Mobile Phone Holder for Car Anti Slip Mats Phone HolderCar Dashboard Pads Multifunctional Vehicle-mounted Antislip Mats Temporary Parking
Peygre£6.9177 rev
RenSton Multifunction Car Anti-Slip Mat High Temperature Resistance Car Anti Slip Mat Phone Holder 360 Rotation with Temporary Parking Number for Phones Sunglasses Keys Auto Universal
RenSton£7.7313 rev
STOBBEY Multifunction Car Phone Holder Anti-slip Dashboard Vehicle Cellphone Mobile Phone Pad Universal Silicone Phone Mount with Temporary Parking Number Display
STOBBEY£9.263 rev
TPTGIAR Multifunction Car Anti-slip Mat Car Dashboard Accessories Rotatable Anti Skid Cars Dashboard Mat with Temporary Parking Number 30 x 14.5CM Auto Universal Phone Holder Non Slip Pads Black
TPTGIAR£6.1232 rev
Car Anti Slip Mat Phone Holder Dashboard Accessories Multifunction 360 Rotationt Mobile Phone Holder Car Gadgets with Temporary Parking Numbe Display
XUDUOO£5.9264 rev
Trending
90-day click momentumSTOBBEY Multifunction Car Phone Holder Anti-slip Dashboard Vehicle Cellphone Mobile Phone Pad Universal Silicone Phone Mount with Temporary Parking Number Display
STOBBEY£9.265.0★
2 Pieces Non Slip Car Dashboard Mat 14.2x8.3cm/5.59x3.27in Universal Dashboard Magic Silica Gel Anti-slip Mat Pads Sticky Pad Dashboard Holder Car Accessories for Holding Cell Phone Key Sunglass GPS
XIAOJING0£3.044.1★
Silicone Car Phone Holder Pad Mat Dashboard Anti-slip Stand Cell Phone Mount Holder Dash Width Adjustable for Any Smartphone GPS Table soporte coche antideslizante car slip pad car phone holde
Akozon£9.023.9★
X AUTOHAUX Phone Holder for Car Universal Anti-slip Dashboard Vehicle Cellphone Mobile Phone Pad GPS Mounting Mat Black
X AUTOHAUX£4.213.6★
Beeasy Car Phone Holder Dashboard Anti-Slip Silicone Phone Holder for Cars Universal Dash Phone Mount for iPhone 17/16/15/14/13/12 Pro Max Samsung S26 S25 S24 S23 Ultra Smartphones GPS Devices
Beeasy£9.634.3★
What buyers say about multifunction car anti-slip mat auto phone holder
What buyers praise and complain about, mined from review topics.What buyers love
“the overall build feels decent for the price”
“Does the job”
“Great value for money”
“Adheres well”
“Nice and easy to use, very useful”
“holds it in place without any wobbling”
“Decent, sturdy holder”
“Works perfectly”
“Its good features”
“Fine good fit”
What buyers complain about
“not very sticky”
“Absolute rubbish”
“No grip”
“Unfortunately not fit for purpose”
“Doesnt appear to stop items sliding about plus phone falls out of the disk”
“Definitely not worth the money”
“The angle is all wrong”
“Doesnt do as it was advertised to”
“Doesn't work for all cars or phones”
“Not good in the heat”
Top return reasons
Common questions
- Is multifunction car anti-slip mat auto phone holder profitable to sell on Amazon United Kingdom?
- The niche generates £1K/yr across 11 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -63.7%. Flapen's verdict: Skip it (34/100).
- How competitive is the multifunction car anti-slip mat auto phone holder niche?
- 11 brands and 15 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 63% of demand.
- What do buyers complain about in multifunction car anti-slip mat auto phone holder?
- Top complaints mined from reviews: Adhesion/Stickiness, Quality-Overall, Grip. The return rate is 3.0%.
- When does demand for multifunction car anti-slip mat auto phone holder peak?
- Demand peaks in May–Jun; the busiest month runs 3.8× the quietest.
- What does it cost to enter the multifunction car anti-slip mat auto phone holder niche?
- Listings span £3.04–£10.04; the average listing price is £7.15 (sweet spot $15–$100). The average incumbent carries 1,490 reviews — the moat a new listing must climb.