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Motorcycle Jacket

Maybe

Products sell for $59.25 on average, inside the sweet spot. But buyers convert on only 0.2% of searches, so Motorcycle Jacket is a Maybe.

Flapen Score
52
52 / 100
Top 34% of 811 Automotive niches · +3 vs the category median of 49
Market size
£49K/yr514K searches / yr
90-day growth
+24.7%search demand this quarter
Competition
26%top-5 click share · 32 brands · 42 sellers

Flapen Score

Motorcycle Jacket against its category

The dotted line is the Automotive average. Past it, Motorcycle Jacket is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Motorcycle Jacket market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Motorcycle Jacket 514K times last year and spent an estimated £49K. The top 5 brands take 71% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 514K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +24.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £49K a year.

Searches, last 12 months
514K
Growth, 90 days vs prior 90
+24.7%
Conversion, latest week
0.2%
Market size, estimated
£49Ka year
Peak month
July1.7× the quietest month
Top search term
motorcycle jacket113K searches a year

02 · Price

A sale here is worth £59.25.

Listings sell for £59.25 on average, from £11.70 to £154.41. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £59.25 that is £0 to £6K a year per listing.

Average price
£59.25inside the $15 to $100 sweet spot
Price range
£11.70–£154.41
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£6K
Returns
1.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 42% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #84 within Motorbike Accessories & Parts. It carries 732 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
42%
Out of stock, average day
5.7%
Average rank
#84in Motorbike Accessories & Parts
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
732per listing
Listings tracked
95

04 · Newcomers

0 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Motorcycle Jacket products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

32 falling

Sellers

42

Top-5 brand share

71%

Top 20: 94%

Top-5 click share

26%

Top 20: 51%

Open market

26%

  • Brand 147%
  • Brand 210%
  • Brand 38%
  • Brand 43%
  • Brand 53%
  • Brand 63%

Demand

Motorcycle Jacket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Motorcycle Jacket search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • motorcycle jacket113K/yr
  • motorbike jacket81K/yr
  • motorbike jackets for men61K/yr
  • summer motorcycle jacket15K/yr
  • motorcycle jackets for men33K/yr
  • motorbike clothing32K/yr
  • mesh motorcycle jacket9K/yr
  • rst motorcycle jacket17K/yr
  • motorbike jackets29K/yr
  • motorbike gear20K/yr

Reviews and returns

What reviews say buyers love and hate about Motorcycle Jacket

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Size-Overall”
1.9%of orders come back
“Tight squeeze”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Motorcycle Jacket questions

Answered from the same tracked data.