Mens Stocking Filler Gifts
FailDemand is soft, at -39.3% this quarter, so Mens Stocking Filler Gifts is a Fail.
- Flapen Score
- 38 / 100Ranks 711 of 811 Automotive niches · −11 vs the category median of 4938
- Market size
- £97K/yr1.8M searches / yr
- 90-day growth
- -39.3%search demand this quarter
- Competition
- 52%top-5 click share · 15 brands · 68 sellers
Flapen Score
Mens Stocking Filler Gifts against its category
The dotted line is the Automotive average. Past it, Mens Stocking Filler Gifts is stronger. Inside it, weaker.
Market
The Mens Stocking Filler Gifts market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mens Stocking Filler Gifts 1.8M times last year and spent an estimated £97K. The top 5 brands take 63% of clicks. Demand peaks in Nov–Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -39.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £97K a year.
- Searches, last 12 months
- 1.8M
- Growth, 90 days vs prior 90
- -39.3%
- Conversion, latest week
- 0.7%
- Market size, estimated
- £97Ka year
- Peak month
- December630.4× the quietest month
- Top search term
- stocking fillers for men1.0M searches a year
02 · Price
A sale here is worth £7.61.
Listings sell for £7.61 on average, from £3.09 to £16.07. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 500 to 750 of them. At £7.61 that is £4K to £6K a year per listing.
- Average price
- £7.61under the $15 to $100 sweet spot
- Price range
- £3.09–£16.07
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £4K–£6K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #92 within Car Accessories. It carries 3,782 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 7.2%
- Average rank
- #92in Car Accessories
- Average rating
- 4.45 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,782per listing
- Listings tracked
- 18
04 · Newcomers
1 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Mens Stocking Filler Gifts products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 rising
Sellers
68
Top-5 brand share
63%
Top 20: 100%
Top-5 click share
52%
Top 20: 100%
Open market
32%
- Brand 130%
- Brand 210%
- Brand 39%
- Brand 47%
- Brand 57%
- Brand 65%
Demand
Mens Stocking Filler Gifts search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 630.4×
Search terms
Top Mens Stocking Filler Gifts search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- stocking fillers for men1.0M/yr
- mens stocking fillers387K/yr
- stocking fillers for adults166K/yr
- mens stocking fillers under 1056K/yr
- stocking gifts18K/yr
- stocking filler gifts6K/yr
- sticking fillers8K/yr
- stockings fillers for men16K/yr
- gadget stocking fillers8K/yr
- stocking+fillers85K/yr
Reviews and returns
What reviews say buyers love and hate about Mens Stocking Filler Gifts
We read the reviews and the return reasons for every product selling here.
“Broke after a few uses”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mens Stocking Filler Gifts questions
Answered from the same tracked data.









