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Matt Black Spray Paint

prices mostly outside the sweet spot ($3.18–$13.27) — Matt Black Spray Paint doesn't clear our bar today.

Flapen Score

47
Skip it

Ranks 452 of 811 Automotive niches · −2 vs the category median of 49

Market size 35Growth 63Conversion 92Competition 24Returns 99Price range 0Avg price 23Brand share 31Review moat 42Quality gap 37
This niche Category average · 811 niches

Is Matt Black Spray Paint profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Matt Black Spray Paint is a £171K/yr Amazon United Kingdom market (184K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Apr–May. Verdict: Skip it — 47/100.

Matt Black Spray Paint: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +40.5% over the last 90 days and 11.2% of searches end in a purchase.

£171K

revenue / yr

Units sold / yr25K
Search volume / yr+40.5%184K
Conversion rate11.2%
Avg price£8.30

Who owns the niche?

The top 5 brands hold 87% of demand, so 13% of the market is open.

13%

open market share

Brands · sellers12 · 82
Top-5 product click share71%
Open market13%
Avg brand age72 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 19 products

Sponsored placement58%
New entrants (1y)2· 1 succeeded
Avg rating4.5★
Avg reviews2,306

Top Matt Black Spray Paint products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

£0£17K£34K£51K£69K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

82

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

11%

  • Hammerite41%
  • Hycote23%
  • Simoniz15%
  • Polar Specialist Coatings4%
  • Auto Extreme3%
  • JENOLITE3%
  • Open — no brand owns it (6 brands, 11%)

Matt Black Spray Paint demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume184KCVR11.2%Products19Brands12Top 5 Brands87%OOS Rate3.9%Rating4.5★Reviews2,306Avg BSR#70
6K4KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 3.1×

Top Matt Black Spray Paint search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • black spray paint for metal75K/yr
  • hammerite spray paint45K/yr
  • black metal spray paint35K/yr
  • hamerite. spray paint6K/yr
  • black hammerite spray paint7K/yr
  • black metal spray paint outdoor4K/yr
  • hammerite black metal paint spray5K/yr
  • hammerite spray4K/yr
  • hammerite spray paint black2K/yr

What reviews say buyers love and hate about Matt Black Spray Paint

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Quality-Overall20%

Excellent product

Spray/Flow17%

with an excellent spray pattern

Paint Quality16%

The paint is of good quality

Value For Money10%

Decent price

Advertised Vs Actual Product9%

Works like it should

What buyers complain about

78% of reviews
Spray/Flow24%

Spray didnt work

Paint Quality24%

so you are left with half a can of paint that you can't use

Quality-Overall6%

Poor quality nozzle

Functionality-Overall5%

Doesn't work

Rusts/Corrodes4%

They aren't particularly rotten just a lot of surface rust

Matt Black Spray Paint return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

24%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Spray/Flow
20%
2Color
20%
3Paint Quality
18%
4Defective Material/Parts
6%
5Functionality-Overall
5%

Common Matt Black Spray Paint questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Matt Black Spray Paint 47/100 on Amazon United Kingdom — Skip it. The niche generates £171K/yr across 19 tracked products. 1 of 2 products launched in the last 360 days are still selling. Search demand moved +40.5% over the last 90 days.
Search demand for Matt Black Spray Paint on Amazon United Kingdom peaks in Apr–May, where the busiest month runs 3.1× the quietest.