lithium grease
Skip itPrices mostly outside the sweet spot ($2.57–$15.17) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great12.0%search→purchase rate — share of searches ending in a sale
Review moat
Good1,020.4avg incumbent reviews — the moat a new listing must climb
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-0.8%90-day search growth — must beat 0% to launch
Market size
Bad£92K£92K/yr · 108K searches
Avg price
Bad£7.12avg listing price — sweet spot $15–$100
Competition
Bad77%top-5 click share — a locked-up shelf
Price range
Bad£2.57–£15.17cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, lithium grease is a £92K/yr Amazon United Kingdom market (108K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Feb. Verdict: Skip it — 40/100.
Data updated Jul 18, 2026 · scored weekly · How we score niches
lithium grease market data
- Units sold / yr
- 13K–15K
- avg 1,000–1,250/product
- Revenue / yr
- £89K–£107K
- units × avg price
- Conversion rate
- 12.0%
- Avg BSR
- #58
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 80%
- Out of stock
- 0.0%
- Avg brand age
- 72 months
- Avg seller age
- 186 days
Competition & brand share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
12 falling
Sellers
69
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
12%
- AstraVox28%
- Carlube20%
- Holts13%
- 3-IN-ONE12%
- SILVERHOOK11%
- BTAS4%
- Open — no brand owns it (6 brands, 12%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -0.8% search growth over the last 90 days.Peak months: Feb · busiest ÷ quietest = 1.9×
Top lithium grease search terms
- lithium grease44K/yr
- white lithium grease38K/yr
- white grease10K/yr
- car door grease lubricant7K/yr
- car door hinge lubricant7K/yr
- door hinge grease2K/yr
Top lithium grease products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
AstraVox White Lithium Grease Multi-Purpose Lubricant Lithium Grease with Brush for Hinges Bearings Gears Ideal for Automotive Marine Industrial and Household Use (1.06oz) (1)
AstraVox£6.194.6★424 rev
TETROSYL LTD Carlube Xmg070 Lithium Multi-Purpose Grease
Carlube£2.574.6★869 rev
Holts White Lithium Grease Spray - Heavy Duty for Moving Parts High Performance With PTFE for Ultra-High Cling Reduce Friction & Prevent Wear Professional Spray 500ml
Holts£4.544.5★703 rev
3-IN-ONE White Lithium Grease Spray 400ml Long Lasting Spray Grease Lubricant that Reduces Friction and Wear on Metal to Metal Parts Hinges and Bearings
3-IN-ONE£5.654.7★2,388 rev
Silverhook Lithium EP2 Grease 500g
SILVERHOOK£8.274.6★2,314 rev
Newest
by launch date
White Lithium Grease Multi-Purpose Lubricant Lithium Grease Tube with Brush Garage Door Lubricant for Hinges Bearings Gears Track Rail Ideal for Marine Automotive Industrial (30ML)
Bellisinno£6.69222 rev
Rocket TT White Lithium Grease 400ml Non-Drip Heat & Water Resistant Anti-Corrosion Lubricant for Hinges Gears Metal & Plastic Applications
Rocket TT£7.2330 rev
BTAS White Lithium Grease for Car Door Bearings & Gears Lubricant Grease Garage Door Tracks Hinges and Sliding Mechanisms Highly versatile for automotive marine industrial and home use NLGI 2 30g
BTAS£6.6398 rev
BTAS White Lithium Based Grease for Garage Door Tracks Hinges and Sliding Mechanisms Bearings & Gears Lubricant Grease Suitable for Automotive Marine Industrial & Household Applications NLGI 2 140g
BTAS£11.28186 rev
AstraVox White Lithium Grease 30g Multi-Purpose Lubricant Lithium Grease with Brush for Hinges Bearings Gears Ideal for Automotive Marine Industrial and Household Use (1)
AstraVox£6.1450 rev
Trending
90-day click momentumBTAS White Lithium Based Grease for Garage Door Tracks Hinges and Sliding Mechanisms Bearings & Gears Lubricant Grease Suitable for Automotive Marine Industrial & Household Applications NLGI 2 140g
BTAS£11.284.6★
White Lithium Grease Multi-Purpose Lubricant Lithium Grease Tube with Brush Garage Door Lubricant for Hinges Bearings Gears Track Rail Ideal for Marine Automotive Industrial (30ML)
Bellisinno£6.694.7★
Rocket TT White Lithium Grease 400ml Non-Drip Heat & Water Resistant Anti-Corrosion Lubricant for Hinges Gears Metal & Plastic Applications
Rocket TT£7.234.8★
Lucas Oil 10533 White Lithium Grease-236ml
Lucas Oil£15.174.7★
AstraVox White Lithium Grease 30g Multi-Purpose Lubricant Lithium Grease with Brush for Hinges Bearings Gears Ideal for Automotive Marine Industrial and Household Use (1)
AstraVox£6.144.2★
What buyers say about lithium grease
What buyers praise and complain about, mined from review topics.What buyers love
“Great value for money”
“Great quality lubricants”
“Good product for the right job”
“Handy little tube”
“does what it should”
“I was impressed with the spray”
“Does the job well”
“which makes it a lot less messy”
“It also offers good anti corrosion benefits”
“Good size”
What buyers complain about
“this size was my mistake”
“My car boot was making a noise when I opened it”
“The grip on the trigger is a small detail”
“So it is expensive for what you get”
“the other wont spray anything out at all”
“Not good both cans I purchased have clogged up”
“making an unnecessary mess”
“The product description is highly misleading”
“stinks”
“Stuck”
Top return reasons
Common questions
- Is lithium grease profitable to sell on Amazon United Kingdom?
- The niche generates £92K/yr across 15 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is -0.8%. Flapen's verdict: Skip it (40/100).
- How competitive is the lithium grease niche?
- 12 brands and 69 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in lithium grease?
- Top complaints mined from reviews: Size-Overall, Noise Level, Grip. The return rate is 0.2%.
- When does demand for lithium grease peak?
- Demand peaks in Feb; the busiest month runs 1.9× the quietest.
- What does it cost to enter the lithium grease niche?
- Listings span £2.57–£15.17; the average listing price is £7.12 (sweet spot $15–$100). The average incumbent carries 1,020 reviews — the moat a new listing must climb.