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59

keyring blanks

Worth a look

Shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 9Growth 58Conversion 71Competition 66Returns 95Price range 36Avg price 21Brand share 80Review moat 80Quality gap 77

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Brand share

Great55%

top-5 brand share — no brand owns this niche

Review moat

Great390.9

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good6.5%

search→purchase rate — share of searches ending in a sale

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Growth

Good+33.2%

90-day search growth — must beat 0% to launch

Price range

Okay£2.85–£21.75

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Bad£7.57

avg listing price — sweet spot $15–$100

Market size

Bad£37K

£37K/yr · 75K searches

According to Flapen's Amazon United Kingdom niche tracking, keyring blanks is a £37K/yr Amazon United Kingdom market (75K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 59/100.

Data updated Jul 18, 2026 · scored weekly · How we score niches

keyring blanks market data

Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
£30K–£38K
units × avg price
Conversion rate
6.5%
Avg BSR
#715
Page quality
0%
Prime
92%
Sponsored
79%
Out of stock
19.4%
Avg brand age
29 months
Avg seller age
187 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

31 falling

Sellers

35

Top-5 brand share

55%

Top 20: 90%

Top-5 click share

45%

Top 20: 83%

Open market

41%

  • DSL Daily Supply Ltd.18%
  • CROWNSHOP12%
  • shynek11%
  • Shoze9%
  • JUYOO5%
  • TAIANJI5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +33.2% search growth over the last 90 days.
4K3KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 2.0×

Top keyring blanks search terms

  • blank keyrings17K/yr
  • keyring blanks13K/yr
  • acrylic keyring blanks12K/yr
  • clear keyrings5K/yr
  • blank keyrings for photos5K/yr
  • blank photo keyrings3K/yr
  • acrylic keyrings3K/yr
  • blank keyring3K/yr
  • photo keyrings blank3K/yr
  • plain keyrings3K/yr
All search terms

Top keyring blanks products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£1K8%£3K12%£4K16%£6K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about keyring blanks

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money32%

“Good value”

Quality-Overall17%

“Good quality, nice and thick”

Advertised Vs Actual Product10%

“As advertised”

Size-Overall7%

“nice size”

Design-Overall6%

“Good little buy my wife loves crafting”

Chain/Key Quality6%

“Great Keyrings”

Durability4%

“Good value durable easy to click together”

Paper Quality3%

“These blank acrylic bookmarks are great”

Material Quality3%

“Great product, thick acrylic with very minimal flexibility, exactly what I needed”

Strength3%

“great sturdy plastic”

What buyers complain about

Durability18%

“don't last long and fall apart”

Size-Overall18%

“The cover does not fit well”

Advertised Vs Actual Product14%

“'Clear'ly misleading and falsely advertised”

Value For Money11%

“value for money would have been there is half of them had to be discarded”

Quality-Overall11%

“Poor Quality”

Ease Of Use10%

“Bit fiddly to open”

Strength7%

“30 to 40 of them are practically unstable”

Locking Mechanism7%

“Not secure”

Top return reasons

Size-Overall59%
Scratch Resistance7%
Quality-Overall7%
Defective Material/Parts5%
Thickness4%
Advertised Vs Actual Product3%
Thin3%
Functionality-Overall2%
Chain/Key Quality1%
Ease Of Use1%

Common questions

Is keyring blanks profitable to sell on Amazon United Kingdom?
The niche generates £37K/yr across 39 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is +33.2%. Flapen's verdict: Worth a look (59/100).
How competitive is the keyring blanks niche?
31 brands and 35 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 55% of demand.
What do buyers complain about in keyring blanks?
Top complaints mined from reviews: Durability, Size-Overall, Advertised Vs Actual Product. The return rate is 0.9%.
When does demand for keyring blanks peak?
Demand peaks in Jun–Jul; the busiest month runs 2.0× the quietest.
What does it cost to enter the keyring blanks niche?
Listings span £2.85–£21.75; the average listing price is £7.57 (sweet spot $15–$100). The average incumbent carries 391 reviews — the moat a new listing must climb.