Gritting Salt

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -90.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £85K a year.

Searches, last 12 months

88K

Growth, 90 days vs prior 90

-90.3%

Conversion, latest week

8.2%

Market size, estimated

£85Ka year

Peak month

January178.4× the quietest month

Top search term

rock salt for driveways27K searches a year

Listings sell for £11.77 on average, from £8.01 to £16.83. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £11.77 that is £3K to £6K a year per listing.

Average price

£11.77under the $15 to $100 sweet spot

Price range

£8.01–£16.83

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

£3K–£6K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

64% of listings pay for placement with sponsored ads. 18% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #6 within Car Accessories. It carries 577 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

18%

Out of stock, average day

4.3%

Average rank

#6in Car Accessories

Average rating

4.45 starsAmazon United Kingdom average 4.36 stars

Average reviews

577per listing

Listings tracked

11

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

66 months