Glazing Putty
FailPrices span $4.03–$13.72, mostly outside the sweet spot, so Glazing Putty is a Fail.
- Flapen Score
- 48 / 100Ranks 415 of 811 Automotive niches · −1 vs the category median of 4948
- Market size
- £46K/yr41K searches / yr
- 90-day growth
- +61.6%search demand this quarter
- Competition
- 77%top-5 click share · 7 brands · 57 sellers
Flapen Score
Glazing Putty against its category
The dotted line is the Automotive average. Past it, Glazing Putty is stronger. Inside it, weaker.
Market
The Glazing Putty market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Glazing Putty 41K times last year and spent an estimated £46K. The top 5 brands take 96% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 16.1% of those searches ended in a purchase.
Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 16.1% of those searches ended in a purchase. Searches in the last 90 days moved +61.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £46K a year.
- Searches, last 12 months
- 41K
- Growth, 90 days vs prior 90
- +61.6%
- Conversion, latest week
- 16.1%
- Market size, estimated
- £46Ka year
- Top search term
- glazing putty12K searches a year
02 · Price
A sale here is worth £6.98.
Listings sell for £6.98 on average, from £4.03 to £13.72. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £6.98 that is £2K to £3K a year per listing.
- Average price
- £6.98under the $15 to $100 sweet spot
- Price range
- £4.03–£13.72
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£3K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #162 within Paintwork. It carries 404 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 64%
- Out of stock, average day
- 3.9%
- Average rank
- #162in Paintwork
- Average rating
- 4.37 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 404per listing
- Listings tracked
- 14
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Glazing Putty products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.
Brands
7 flat
Sellers
57
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
1%
- Brand 138%
- Brand 223%
- Brand 322%
- Brand 47%
- Brand 56%
- Brand 62%
- Open — no brand owns it (1 brand, 1%)
Search terms
Top Glazing Putty search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- glazing putty12K/yr
- window putty12K/yr
- window putty exterior7K/yr
- linseed oil putty3K/yr
- window putty exterior white2K/yr
- putty for windows4K/yr
Reviews and returns
What reviews say buyers love and hate about Glazing Putty
We read the reviews and the return reasons for every product selling here.
“Cracked and crumbled after two weeks”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Glazing Putty questions
Answered from the same tracked data.