Funnel
Funnel shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 10% of 811 Automotive niches · +11 vs the category median of 49
Is Funnel profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Funnel is a £473K/yr Amazon United Kingdom market (698K searches/yr). The top 5 brands hold 64% of demand. Verdict: Worth a look — 60/100.
Funnel: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +4.5% over the last 90 days and 13.5% of searches end in a purchase.
£473K
revenue / yr
Who owns the niche?
The top 5 brands hold 64% of demand, so 36% of the market is open.
36%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 36 products
Top Funnel products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Draper 4 Piece Plastic Funnel Set | 50mm | 75mm | 100mm | 115mm | Filling Bottles and Containers Funnels | Multifunction Funnel Kit | 43853 Blue
- Price
- £4.80
- Rating
- 4.5/5
- Reviews
- 5,079
- Age
- 18y ago
Chef Aid Set of 3 Funnels White 10E01749
- Price
- £1.81
- Rating
- 4.4/5
- Reviews
- 1,143
- Age
- 18y ago
Draper 140mm PVC Flexible Funnel | Gauze Filter | Handle for Efficient Refilling | Multifunctional Funnels | 56141 Black
- Price
- £3.30
- Rating
- 4.5/5
- Reviews
- 7,419
- Age
- 24y ago
Chef Aid Set of Funnels Colours May Vary
- Price
- £3.39
- Rating
- 4.6/5
- Reviews
- 260
- Age
- 18y ago
HENDI Funnel 100x(H)130 mm
- Price
- £2.04
- Rating
- 4.6/5
- Reviews
- 901
- Age
- 8y ago
Trending
90-day click momentumDraper 4 Piece Plastic Funnel Set | 50mm | 75mm | 100mm | 115mm | Filling Bottles and Containers Funnels | Multifunction Funnel Kit | 43853 Blue
- Price
- £4.80
- Rating
- 4.5/5
- Reviews
- 5,079
- Age
- 18y ago
KINDOYO Set of 4 Collapsible Silicone Funnels - Blue (2) + Green (2) 1cm & 1.5cm Kitchen & Household BPA Free Dishwasher Safe
- Price
- £2.81
- Rating
- 3.7/5
- Reviews
- 28
- Age
- 2y ago
KINDOYO 5 Pcs Silicone Collapsible Funnel Set - Flexible Foldable Funnel Cooking Gel Funnel Kitchen Gadgets for Transferring of Liquid Fluids Powders Spices (Blue*2 + Green*2 + Pink*1)
- Price
- £3.38
- Rating
- 3.9/5
- Reviews
- 67
- Age
- 2y ago
Chef Aid Set of Funnels Colours May Vary
- Price
- £3.39
- Rating
- 4.6/5
- Reviews
- 260
- Age
- 18y ago
Oil Funnel 12.5cm Wide Mouth Funnel for Car Engine Oil Coolant Washer Fluid & Liquid Transfer Durable ABS Plastic Funnel for Automotive Garage Kitchen Use
- Price
- £4.58
- Rating
- 4.2/5
- Reviews
- 100
- Age
- 1y ago
Newest
by launch dateOil Funnel 12.5cm Wide Mouth Funnel for Car Engine Oil Coolant Washer Fluid & Liquid Transfer Durable ABS Plastic Funnel for Automotive Garage Kitchen Use
- Price
- £4.58
- Rating
- 4.2/5
- Reviews
- 100
- Age
- 1y ago
SEPSCO Funnel for Car 7Pcs Fuel Funnel Universal Right Angle Plastic Funnel Set Wide Mouth with Detachable Spout and Long Funnels for Kitchen Filling Bottles Containers or Motorhome Oil Petrol Water
- Price
- £9.68
- Rating
- 4.6/5
- Reviews
- 155
- Age
- 1y ago
KINDOYO Set of 4 Collapsible Silicone Funnels - Blue (2) + Green (2) 1cm & 1.5cm Kitchen & Household BPA Free Dishwasher Safe
- Price
- £2.81
- Rating
- 3.7/5
- Reviews
- 28
- Age
- 2y ago
KINDOYO 5 Pcs Silicone Collapsible Funnel Set - Flexible Foldable Funnel Cooking Gel Funnel Kitchen Gadgets for Transferring of Liquid Fluids Powders Spices (Blue*2 + Green*2 + Pink*1)
- Price
- £3.38
- Rating
- 3.9/5
- Reviews
- 67
- Age
- 2y ago
3pcs Stainless Steel Funnel Set - Versatile Kitchen Funnels for Bottles & Containers Funnels for Transferring Jam Cooking Oils Liquids Powders(1.77inch/ 2.2inch/ 2.95inch)
- Price
- £5.22
- Rating
- 4.4/5
- Reviews
- 89
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
Brands
28 falling
Sellers
100
Top-5 brand share
64%
Top 20: 94%
Top-5 click share
46%
Top 20: 86%
Open market
32%
- Draper23%
- Chef Aid18%
- LIQVEE9%
- KINDOYO8%
- HENDI6%
- YUOIUX4%
Funnel demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Funnel search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- funnel396K/yr
- funnels for filling bottles or containers95K/yr
- funnels46K/yr
- plastic funnel33K/yr
- funnel kitchen22K/yr
- funnel plastic12K/yr
- kitchen funnel20K/yr
- funnel set18K/yr
- plastic funnels for filling bottles14K/yr
- plastic funnels6K/yr
What reviews say buyers love and hate about Funnel
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“It is well made”
“Works as should”
“Good Value”
“Easy to fit for your uses”
“Easy to use”
What buyers complain about
73% of reviews“Quite small”
“Awful quality”
“Cheap material”
“No filter”
“a little brittle”
Funnel return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
71%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Funnel questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
