Filler Primer

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved -0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £36K a year.

Searches, last 12 months

49K

Growth, 90 days vs prior 90

-0.3%

Conversion, latest week

9.2%

Market size, estimated

£36Ka year

Peak month

March1.5× the quietest month

Top search term

filler primer22K searches a year

Listings sell for £8.11 on average, from £5.20 to £10.85. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £8.11 that is £2K to £4K a year per listing.

Average price

£8.11under the $15 to $100 sweet spot

Price range

£5.20–£10.85

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

£2K–£4K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #43 within Paintwork. It carries 1,197 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

100%

Out of stock, average day

8.1%

Average rank

#43in Paintwork

Average rating

4.54 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,197per listing

Listings tracked

12

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

68 months