Fidget Keyring

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £21K a year.

Searches, last 12 months

128K

Growth, 90 days vs prior 90

+5.5%

Conversion, latest week

2.7%

Market size, estimated

£21Ka year

Peak month

July1.5× the quietest month

Top search term

fidget keyring53K searches a year

Listings sell for £6.14 on average, from £2.73 to £13.03. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £6.14 that is £0 to £614 a year per listing.

Average price

£6.14under the $15 to $100 sweet spot

Price range

£2.73–£13.03

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£614

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #208 within Gifts & Merchandise. It carries 519 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

11.8%

Average rank

#208in Gifts & Merchandise

Average rating

4.28 starsAmazon United Kingdom average 4.36 stars

Average reviews

519per listing

Listings tracked

17

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

18 months