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Engine Degreaser

Fail

Shoppers spend an estimated $102K a year here, so Engine Degreaser is a Fail.

Flapen Score
44
44 / 100
Ranks 542 of 811 Automotive niches · −5 vs the category median of 49
Market size
£102K/yr129K searches / yr
90-day growth
+1.8%search demand this quarter
Competition
69%top-5 click share · 13 brands · 62 sellers

Flapen Score

Engine Degreaser against its category

The dotted line is the Automotive average. Past it, Engine Degreaser is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Engine Degreaser market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Engine Degreaser 129K times last year and spent an estimated £102K. The top 5 brands take 79% of clicks. Demand peaks in Aug–Sep. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 7.9% of those searches ended in a purchase.

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved +1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £102K a year.

Searches, last 12 months
129K
Growth, 90 days vs prior 90
+1.8%
Conversion, latest week
7.9%
Market size, estimated
£102Ka year
Peak month
August2.1× the quietest month
Top search term
engine degreaser43K searches a year

02 · Price

A sale here is worth £10.00.

Listings sell for £10.00 on average, from £4.48 to £20.25. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £10.00 that is £3K to £5K a year per listing.

Average price
£10.00under the $15 to $100 sweet spot
Price range
£4.48–£20.25
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£3K–£5K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #21 within Oils & Fluids. It carries 826 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
72%
Out of stock, average day
4.1%
Average rank
#21in Oils & Fluids
Average rating
4.52 starsAmazon United Kingdom average 4.36 stars
Average reviews
826per listing
Listings tracked
18

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
68 months

Products

Top Engine Degreaser products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

62

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

17%

  • Brand 127%
  • Brand 223%
  • Brand 317%
  • Brand 46%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (7 brands, 17%)

Demand

Engine Degreaser search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.1×

Search terms

Top Engine Degreaser search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • engine degreaser43K/yr
  • engine cleaner27K/yr
  • engine bay cleaner13K/yr
  • engine degreaser spray6K/yr
  • car engine cleaner8K/yr
  • engine cleaner spray4K/yr
  • car degreaser4K/yr
  • parts washer fluid5K/yr
  • degreaser spray automotive2K/yr
  • engine degreaser heavy duty7K/yr

Reviews and returns

What reviews say buyers love and hate about Engine Degreaser

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Ease Of Cleaning”
22%of negative reviews mention “Ease Of Cleaning”
0.3%of orders come back
“Very poor cleaner”
A buyer, on “Ease Of Cleaning”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Engine Degreaser questions

Answered from the same tracked data.