Skip to content

Dielectric Grease

Fail

Prices span $3.38–$12.04, mostly outside the sweet spot, so Dielectric Grease is a Fail.

Flapen Score
33
33 / 100
Ranks 787 of 811 Automotive niches · −16 vs the category median of 49
Market size
£48K/yr48K searches / yr
90-day growth
-17.5%search demand this quarter
Competition
81%top-5 click share · 10 brands · 31 sellers

Flapen Score

Dielectric Grease against its category

The dotted line is the Automotive average. Past it, Dielectric Grease is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dielectric Grease market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dielectric Grease 48K times last year and spent an estimated £48K. The top 5 brands take 87% of clicks. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 15.1% of those searches ended in a purchase.

Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.1% of those searches ended in a purchase. Searches in the last 90 days moved -17.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.

Searches, last 12 months
48K
Growth, 90 days vs prior 90
-17.5%
Conversion, latest week
15.1%
Market size, estimated
£48Ka year
Top search term
dielectric grease38K searches a year

02 · Price

A sale here is worth £6.58.

Listings sell for £6.58 on average, from £3.38 to £12.04. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £6.58 that is £2K to £3K a year per listing.

Average price
£6.58under the $15 to $100 sweet spot
Price range
£3.38–£12.04
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£2K–£3K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #91 within Oils & Fluids. It carries 5,072 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#91in Oils & Fluids
Average rating
4.73 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,072per listing
Listings tracked
12

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Dielectric Grease products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

31

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

9%

  • Brand 134%
  • Brand 226%
  • Brand 315%
  • Brand 48%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (4 brands, 9%)

Demand

Dielectric Grease search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750JanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.4× · 7 of 12 months tracked

Search terms

Top Dielectric Grease search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dielectric grease38K/yr
  • dielectric grease for electrical connectors5K/yr
  • electrical contact grease3K/yr
  • electrical grease3K/yr

Reviews and returns

What reviews say buyers love and hate about Dielectric Grease

We read the reviews and the return reasons for every product selling here.

44%of positive reviews mention “Advertised Vs Actual Product”
25%of negative reviews mention “Value For Money”
0.5%of orders come back
“A little expensive”
A buyer, on “Value For Money”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Dielectric Grease questions

Answered from the same tracked data.