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Coolant for My Car By Reg

a small market ($47K/yr) — Coolant for My Car By Reg doesn't clear our bar today.

Flapen Score

37
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Ranks 729 of 811 Automotive niches · −12 vs the category median of 49

Market size 12Growth 25Conversion 56Competition 20Returns 99Price range 43Avg price 54Brand share 23Review moat 75Quality gap 23
This niche Category average · 811 niches

Is Coolant for My Car By Reg profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Coolant for My Car By Reg is a £47K/yr Amazon United Kingdom market (79K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 37/100.

Coolant for My Car By Reg: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +0.4% over the last 90 days and 4.7% of searches end in a purchase.

£47K

revenue / yr

Units sold / yr5K
Search volume / yr+0.4%79K
Conversion rate4.7%
Avg price£12.44

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

9%

open market share

Brands · sellers7 · 22
Top-5 product click share76%
Open market9%
Avg brand age77 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 11 products

Sponsored placement55%
New entrants (1y)1· 0 succeeded
Avg rating4.6★
Avg reviews511

Top Coolant for My Car By Reg products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

£0£5K£9K£14K£19K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

22

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

2%

  • Holts28%
  • Comma23%
  • Prestone17%
  • JOVS11%
  • DYNAMAX11%
  • Liqui Moly7%
  • Open — no brand owns it (1 brand, 2%)

Coolant for My Car By Reg demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume79KCVR4.7%Products11Brands7Top 5 Brands91%OOS Rate9.7%Rating4.6★Reviews511Avg BSR#59
3K2KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26

Top Coolant for My Car By Reg search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • coolant for my car by reg32K/yr
  • wss-m97b44-d coolant8K/yr
  • g40 coolant9K/yr
  • mercedes coolant4K/yr
  • g40 coolant ready mixed4K/yr
  • antifreeze concentrate9K/yr
  • antifreeze coolant concentrate4K/yr
  • coolant for mercedes3K/yr
  • mercedes approved coolant4K/yr
  • find correct coolant for my car2K/yr

What reviews say buyers love and hate about Coolant for My Car By Reg

What buyers mention most, as a share of all reviews.

What buyers love

97% of reviews
Value For Money30%

Great value for money

Quality-Overall23%

Excellent product

Coolant19%

Coolant Antifreeze

Advertised Vs Actual Product14%

Just as advertised

Ease Of Use7%

Easy to use

What buyers complain about

78% of reviews
Quality-Overall39%

Cheap

Coolant11%

I was buying these regularly last year because I had a coolant leak that my previous mechanic insisted would be a major, expensive job

Leak-Proof11%

Potential to leak

Value For Money6%

Although cheaper in my local supermarket

Heating6%

Car not hot

Coolant for My Car By Reg return rate & reasons

Why buyers send it back, as a share of all return requests.

0.2%

Return rate

19%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Compatibility-Overall
26%
2Coolant
22%
3Color
15%
4Leak-Proof
11%
5Defective Material/Parts
8%

Common Coolant for My Car By Reg questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Coolant for My Car By Reg 37/100 on Amazon United Kingdom — Skip it. The niche generates £47K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved +0.4% over the last 90 days.
Coolant for My Car By Reg buyers on Amazon United Kingdom complain most about Quality-Overall, Coolant, Leak-Proof, the themes mined from the niche's reviews. Its return rate is 0.2%.