Clay Bar
MaybeAn estimated 0.4% of orders come back. But products sell for $9.63 on average, outside the sweet spot, so Clay Bar is a Maybe.
- Flapen Score
- 56 / 100Top 19% of 811 Automotive niches · +7 vs the category median of 4956
- Market size
- £206K/yr257K searches / yr
- 90-day growth
- +25.0%search demand this quarter
- Competition
- 66%top-5 click share · 15 brands · 35 sellers
Flapen Score
Clay Bar against its category
The dotted line is the Automotive average. Past it, Clay Bar is stronger. Inside it, weaker.
Market
The Clay Bar market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Clay Bar 257K times last year and spent an estimated £206K. The top 5 brands take 67% of clicks. Demand peaks in Apr–May–Jul. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 8.3% of those searches ended in a purchase.
Shoppers searched for this 257K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved +25.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £206K a year.
- Searches, last 12 months
- 257K
- Growth, 90 days vs prior 90
- +25.0%
- Conversion, latest week
- 8.3%
- Market size, estimated
- £206Ka year
- Peak month
- April3.6× the quietest month
- Top search term
- clay bar109K searches a year
02 · Price
A sale here is worth £9.63.
Listings sell for £9.63 on average, from £4.21 to £24.90. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £9.63 that is £7K to £10K a year per listing.
- Average price
- £9.63under the $15 to $100 sweet spot
- Price range
- £4.21–£24.90
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £7K–£10K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #32 within Car & Motorbike Care. It carries 927 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 94%
- Out of stock, average day
- 2.8%
- Average rank
- #32in Car & Motorbike Care
- Average rating
- 4.36 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 927per listing
- Listings tracked
- 18
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Clay Bar products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
35
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
26%
- Brand 123%
- Brand 215%
- Brand 315%
- Brand 47%
- Brand 57%
- Brand 67%
Demand
Clay Bar search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jul · busiest ÷ quietest = 3.6×
Search terms
Top Clay Bar search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- clay bar109K/yr
- clay bar kits for cars40K/yr
- clay mitt20K/yr
- clay bar kit13K/yr
- car clay bar11K/yr
- clay towel8K/yr
- clay mitt for car detailing9K/yr
- clay bar cloth4K/yr
- clay towel for car detailing5K/yr
- clay bar mitt7K/yr
Reviews and returns
What reviews say buyers love and hate about Clay Bar
We read the reviews and the return reasons for every product selling here.
“some cheap detail spray”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Clay Bar questions
Answered from the same tracked data.