Car Demister
FailDemand is soft, at -93.7% this quarter, so Car Demister is a Fail.
- Flapen Score
- 25 / 100Ranks 806 of 811 Automotive niches · −24 vs the category median of 4925
- Market size
- £22K/yr95K searches / yr
- 90-day growth
- -93.7%search demand this quarter
- Competition
- 100%top-5 click share · 4 brands · 33 sellers
Flapen Score
Car Demister against its category
The dotted line is the Automotive average. Past it, Car Demister is stronger. Inside it, weaker.
Market
The Car Demister market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Car Demister 95K times last year and spent an estimated £22K. All 4 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 25 out of 100, a Fail.
01 · Demand
An estimated 2.8% of those searches ended in a purchase.
Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -93.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £22K a year.
- Searches, last 12 months
- 95K
- Growth, 90 days vs prior 90
- -93.7%
- Conversion, latest week
- 2.8%
- Market size, estimated
- £22Ka year
- Peak month
- January35.9× the quietest month
- Top search term
- car demister29K searches a year
02 · Price
A sale here is worth £8.43.
Listings sell for £8.43 on average, from £2.03 to £14.33. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £8.43 that is £2K to £4K a year per listing.
- Average price
- £8.43under the $15 to $100 sweet spot
- Price range
- £2.03–£14.33
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£4K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.7% of listings are out of stock. The average listing ranks #54 within Car & Motorbike Care. It carries 3,944 reviews at 4.20 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 20.7%
- Average rank
- #54in Car & Motorbike Care
- Average rating
- 4.20 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,944per listing
- Listings tracked
- 4
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Car Demister products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
33
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 133%
- Brand 224%
- Brand 323%
- Brand 419%
Demand
Car Demister search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 35.9×
Search terms
Top Car Demister search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- car demister29K/yr
- demister4K/yr
- windscreen demister20K/yr
- car windscreen demister12K/yr
- car window demister17K/yr
- demister for car windscreen13K/yr
Reviews and returns
What reviews say buyers love and hate about Car Demister
We read the reviews and the return reasons for every product selling here.
“Not effective at all”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Car Demister questions
Answered from the same tracked data.