Ashtray
Ashtray shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 8% of 811 Automotive niches · +12 vs the category median of 49
Is Ashtray profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Ashtray is a £377K/yr Amazon United Kingdom market (829K searches/yr). The top 5 brands hold 53% of demand. Verdict: Worth a look — 61/100.
Ashtray: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +30.1% over the last 90 days and 5.6% of searches end in a purchase.
£377K
revenue / yr
Who owns the niche?
The top 5 brands hold 53% of demand, so 47% of the market is open.
47%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 30 products
Top Ashtray products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Lependor Ceramic Ashtray with Lids Windproof Cigarette Ashtray for Indoor or Outdoor UseAsh Holder for Smokers Desktop Smoking Ash Tray for Home Office Decoration - Black
- Price
- £8.47
- Rating
- 4.6/5
- Reviews
- 17,023
- Age
- 7y ago
Navani Smell-Proof Ashtray with Lid for Inside & Outdoors | Stylish Outdoor Ash Trays | Windproof Design | Odor-Free Ashtrays for Patio Garden and Home
- Price
- £9.44
- Rating
- 4.7/5
- Reviews
- 308
- Age
- 2y ago
Bull Brand Round Push Down Black Metal Spinning Ashtray 9cm (7022)
- Price
- £5.48
- Rating
- 3.7/5
- Reviews
- 207
- Age
- 3y ago
Lependor Ceramic Ashtray with Lids Windproof Cigarette Ashtray for Indoor or Outdoor UseAsh Holder for Smokers Desktop Smoking Ash Tray for Home Office Decoration - Blue
- Price
- £8.76
- Rating
- 4.6/5
- Reviews
- 17,023
- Age
- 7y ago
SOQKEEN Silicone Ashtrays 2 Pack Nonstick Cool Portable Ashtray for Outside Heat Resistant Wont Break Silicone Round Rubber Ash Tray Set for Home Office Restaurant or Outdoor (2 Black)
- Price
- £4.33
- Rating
- 4.4/5
- Reviews
- 601
- Age
- 3y ago
Trending
90-day click momentum
Outdoor Ashtray Red Copper Metal Ashtray With Lid Indoor Outdoor Storm For Balcony & Living Room - Vintage Rose Boxed
- Price
- £5.86
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 2mo ago
1pk Clear Glass Ashtrays 10.5cm Heavy Duty Round Ashtray with 4 Cigarette Rests Thick Durable Glass Smoking Tray for Home Garden Patio Bar or Outdoor Use
- Price
- £4.31
- Rating
- 4.1/5
- Reviews
- 6
- Age
- 4mo ago
ULDIGI Vintage Galvanized Metal Ashtray Bucket with Lid Large Capacity Compact Desktop Trash can for Home Office Kitchen
- Price
- £11.61
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 1y ago
Stainless Steel Ashtray with Lid Windproof Rainproof Ashtrays for Inside or Outdoors (Black)
- Price
- £7.21
- Rating
- 4.6/5
- Reviews
- 14
- Age
- 1y ago
2-Pack Cigarette Butt Bucket Durable Polypropylene Design with Cupholder Compatibility for Convenient and Odor-Free Disposal Car Travel Accesories Made for Indoor and Outdoor
- Price
- £4.86
- Rating
- 4.7/5
- Reviews
- 77
- Age
- 1y ago
Newest
by launch dateOutdoor Ashtray Red Copper Metal Ashtray With Lid Indoor Outdoor Storm For Balcony & Living Room - Vintage Rose Boxed
- Price
- £5.86
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 2mo ago
1pk Clear Glass Ashtrays 10.5cm Heavy Duty Round Ashtray with 4 Cigarette Rests Thick Durable Glass Smoking Tray for Home Garden Patio Bar or Outdoor Use
- Price
- £4.31
- Rating
- 4.1/5
- Reviews
- 6
- Age
- 4mo ago
1 PCS Ashtrays With Lid Smell Proof Indoor And Outdoor Ashtray For Cigarettes Wooden Ashtrays With Stainless Steel Insert 9.2 * 3.3cm Wizard Ashtray For Home Office Parties
- Price
- £6.93
- Rating
- 4.2/5
- Reviews
- 21
- Age
- 10mo ago
OUSACE Ceramic Ashtray Stylish Indoor & Outdoor Cigarette Ashtray for Home Coffee Bars and PatiosLava Dazzling Black (Medium Size)
- Price
- £6.79
- Rating
- 4.7/5
- Reviews
- 218
- Age
- 1y ago
2-Pack Cigarette Butt Bucket Durable Polypropylene Design with Cupholder Compatibility for Convenient and Odor-Free Disposal Car Travel Accesories Made for Indoor and Outdoor
- Price
- £4.86
- Rating
- 4.7/5
- Reviews
- 77
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
Brands
28 falling
Sellers
86
Top-5 brand share
53%
Top 20: 90%
Top-5 click share
48%
Top 20: 87%
Open market
43%
- LEPENDOR25%
- Navani10%
- Bull Brand7%
- SOQKEEN6%
- Navoys5%
- YFPOPONE5%
Ashtray demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.5×
Top Ashtray search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- ashtray316K/yr
- ash tray93K/yr
- outdoor ashtray65K/yr
- ashtrays for outside45K/yr
- ashtray with lid54K/yr
- ash trays outdoors29K/yr
- ashtrays39K/yr
- outdoor ashtray with lid waterproof20K/yr
- garden ashtray19K/yr
- outside ashtray16K/yr
What reviews say buyers love and hate about Ashtray
What buyers mention most, as a share of all reviews.
What buyers love
73% of reviews“These ashtrays are really good quality”
“Good value for money”
“Better than expected”
“They're the perfect size”
“It feels sturdy, well-made, and looks great both indoors and outdoors”
What buyers complain about
69% of reviews“Inferior quality”
“It also doesnt fit the casing snug”
“is no longer effective”
“This is mislead”
“Expensive, much cheaper in actual shops”
Ashtray return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
59%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Ashtray questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
