acotar
Skip itPrices mostly outside the sweet spot ($5.00–$14.13) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Review moat
Incredible41.2avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Market size
Okay£162K£162K/yr · 256K searches
Avg price
Okay£9.35avg listing price — sweet spot $15–$100
Competition
Bad71%top-5 click share — a locked-up shelf
Growth
Bad-24.7%90-day search growth — must beat 0% to launch
Price range
Bad£5.00–£14.13cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, acotar is a £162K/yr Amazon United Kingdom market (256K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Dec. Verdict: Skip it — 43/100.
Data updated Jul 18, 2026 · scored weekly · How we score niches
acotar market data
- Units sold / yr
- 15K–20K
- avg 250–500/product
- Revenue / yr
- £140K–£187K
- units × avg price
- Conversion rate
- 6.8%
- Avg BSR
- #2,056
- Page quality
- 0%
- Prime
- 87%
- Sponsored
- 53%
- Out of stock
- 20.3%
- Avg brand age
- 17 months
- Avg seller age
- 276 days
Competition & brand share
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.Brands
11 falling
Sellers
19
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
14%
- FOTAP39%
- Wudlads14%
- Marvelous Candle Studio13%
- Sanmatic9%
- PLITI7%
- AATOP5%
- Open — no brand owns it (5 brands, 14%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -24.7% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 2.3×
Top acotar products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
FOTAP Acotar Velaris Crossbody Bag ACOTAR Merch Velaris City of Starlight Merch The Night Court Inspire Messenger Bag (Velaris HB CB UK)
FOTAP£10.794.5★2 rev
Wudlads Acotar Womens Night Court Velaris City of Starlight T-Shirt Night Court Graphic T-Shirt Plus Size Short Sleeve Black XXL
Wudlads£6.414.1★285 rev
Sanmatic 60pcs Acotar Merchandise Stickers for Suitcase Skateboard Laptop Computer Water Bottles Car Teens Boys Girls Decal
Sanmatic£5.004.5★188 rev
PLITI ACOTAR Tote Bag Acotar Velaris Gift Rhysand Gift Looking For My Rhysand In A World Full Of Tamlins ACOMAF Handbag (full tamlins TGU)
PLITI£9.344.3★12 rev
AATOP Acota Necklace Velariis Thorns Rose Jewelry Bookish Gift S-Jm Merch Night Court Necklace Jewelry (acota-r necklace 1uk Sterling Silver)
AATOP£10.774.3★8 rev
Newest
by launch date
Acotar Merch Acrylic Plaque Fourth Wing Merch Mountain Stars Moon Decor for Women Book Lovers Office Home Desk
flaxarne£5.501 rev
ACOTAR and TOG Licensed Wax Melts | Sarah J Maas A Court of Thorns and Roses Bookish Gifts | Throne of Glass Merch | Book Lover Wax Melts (50g Snap Bars) (Rhysand)
Marvelous Candle Studio£5.000 rev
AKTAP Fantasy Book Inspired Gifts ACATAR Crossbody Bag City of Starlight Merch A Court of and Roses Purse for Bookish Gifts (CB ACATAR H CB-HT)
AKTAP£8.860 rev
Velaris Candle Officially Licensed by Sarah J Maas | A Court of Thorns and Roses Merch | Vegan Wood Wick Handmade in London | ACOTAR Bookish Merch | City of Starlight Book Lover Gifts (4oz Candle)
Marvelous Candle Studio£10.9112 rev
FOTAP Acotar Velaris Crossbody Bag ACOTAR Merch Velaris City of Starlight Merch The Night Court Inspire Messenger Bag (Velaris HB CB UK)
FOTAP£10.792 rev
Trending
90-day click momentumAcotar Merch Acrylic Plaque Fourth Wing Merch Mountain Stars Moon Decor for Women Book Lovers Office Home Desk
flaxarne£5.505.0★
FOTAP Acotar Velaris Crossbody Bag ACOTAR Merch Velaris City of Starlight Merch The Night Court Inspire Messenger Bag (Velaris HB CB UK)
FOTAP£10.794.5★
ACOTAR and TOG Licensed Wax Melts | Sarah J Maas A Court of Thorns and Roses Bookish Gifts | Throne of Glass Merch | Book Lover Wax Melts (50g Snap Bars) (Rhysand)
Marvelous Candle Studio£5.000.0★
Wudlads Acotar Womens Night Court Velaris City of Starlight T-Shirt Night Court Graphic T-Shirt Plus Size Short Sleeve Black XXL
Wudlads£6.414.1★
AKTAP Fantasy Book Inspired Gifts ACATAR Crossbody Bag City of Starlight Merch A Court of and Roses Purse for Bookish Gifts (CB ACATAR H CB-HT)
AKTAP£8.860.0★
What buyers say about acotar
What buyers praise and complain about, mined from review topics.What buyers love
“Great present”
“Bought to stick on my kindle case, Brilliant stickers”
“Smells lovely”
“Very pretty”
What buyers complain about
“But it didn't smell at all”
“Not impressed considering the high price of the product”
Top return reasons
Common questions
- Is acotar profitable to sell on Amazon United Kingdom?
- The niche generates £162K/yr across 15 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -24.7%. Flapen's verdict: Skip it (43/100).
- How competitive is the acotar niche?
- 11 brands and 19 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 81% of demand.
- What do buyers complain about in acotar?
- Top complaints mined from reviews: Smell, Value For Money. The return rate is 0.2%.
- When does demand for acotar peak?
- Demand peaks in Dec; the busiest month runs 2.3× the quietest.
- What does it cost to enter the acotar niche?
- Listings span £5.00–£14.13; the average listing price is £9.35 (sweet spot $15–$100). The average incumbent carries 41 reviews — the moat a new listing must climb.