Skip to content
37

zombicide

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 2Growth 14Conversion 5Competition 50Returns 87Price range 95Avg price 94Brand share 0Review moat 92Quality gap 40

Price range

Incredible£15.93–£86.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great£47.75

avg listing price — sweet spot $15–$100

Review moat

Great166.33

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.4%

return rate — above 5% kills the launch gate

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-21.2%

90-day search growth — must beat 0% to launch

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad£10K

£10K/yr · 49K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, zombicide is a £10K/yr Amazon United Kingdom market (49K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 37/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

zombicide market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
£12K–£24K
units × avg price
Conversion rate
0.4%
Avg BSR
#4,359
Page quality
0%
Prime
81%
Sponsored
5%
Out of stock
7.7%
Avg brand age
51 months
Avg seller age
191 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

3 flat

Sellers

37

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

55%

Top 20: 100%

Open market

0%

  • CMON86%
  • Asmodee8%
  • Portal Games6%

Demand & seasonality

Weekly Amazon search volume, last 84 weeks — -21.2% search growth over the last 90 days.
2K1KHoliday '24Prime Day '25Spike '25Black Friday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 2.1×

Top zombicide search terms

  • zombicide38K/yr
  • zombicide 2nd edition8K/yr
  • zombicide black plague3K/yr
All search terms

Top zombicide products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£49610%£99315%£1K20%£2K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

What buyers say about zombicide

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money50%

“A good buy”

Fun/Entertainment Experience50%

“The kids love to play this version of the game”

What buyers complain about

Advertised Vs Actual Product100%

“It's not well publicised that this is NOT an English version of the game”

Top return reasons

Material Quality100%

Common questions

Is zombicide profitable to sell on Amazon United Kingdom?
The niche generates £10K/yr across 21 tracked products. 90-day search growth is -21.2%. Flapen's verdict: Skip it (37/100).
How competitive is the zombicide niche?
3 brands and 37 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in zombicide?
Top complaints mined from reviews: Advertised Vs Actual Product. The return rate is 1.4%.
When does demand for zombicide peak?
Demand peaks in Nov–Dec; the busiest month runs 2.1× the quietest.
What does it cost to enter the zombicide niche?
Listings span £15.93–£86.46; the average listing price is £47.75 (sweet spot $15–$100). The average incumbent carries 166 reviews — the moat a new listing must climb.